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MBA E/M
BUSINESS FIRST SEMESTER
346E1110 - PRINCIPLES OF MANAGEMENT
1. What do you
mean by Management? Bring out the important principles of Management?
2. Examine the
importance of MBO and explain the measurability of management by objectives.
3. What is mean by
Planning? Elaborate the various steps to be followed in planning.
4. Examine the
barriers of effective communication.
5. Illustrate the
concept of corporate social responsibility of business.
346E1120 - MARKETING MANAGEMENT
1. Discuss about
the significance of Marketing.
2. What is
marketing research? Elaborate the process of Marketing Research.
3. What are the
pricing policies available in modern marketing concept? Discuss in detail.
4. What is PLC?
Explain the process of product life cycle with suitable examples.
5. What do you
understand by the term Advertising? Examine the uses of advertising?
346E1130 - FINANCIAL MANAGEMENT
1. Discuss the
goals of Financial Management.
2. What is meant
by Working Capital? Explain different factors determining the working capital?
3. Elaborate the
different sources of long term finance? State the merits of long term sources.
4. Discuss about
Walter’s views on optimum dividend pay-out.
5. Explain the
various dimensions of receivable management.
346E1140 - HUMAN RESOURCE MANAGEMENT
1. Discuss the
scope of Human resource management.
2. What are the
factors influencing performance appraisal? Discuss in detail.
3. What do you
mean by Selection? Explain the various steps involved in selection process.
4. Evaluate the
recent HR policies and challenges of HRM in India.
5. Explain briefly
the various methods of job evaluation.
346E1150 - MANAGERIAL ECONOMICS
1. Explain the
significance of economic analysis in business decision.
2. Discuss how
managerial economics is related to economics, statistics, mathematics and
accounting.
3. Enumerate the
various methods for maximising profits.
4. Illustrate the
factors determining price elasticity of demand.
5. Narrate the
different methods of forecasting demand for a product.
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MBA INTERNATIONAL
BUSINESS FIRST SEMESTER
179E1110 - PRINCIPLES OF MANAGEMENT
1. What do you
mean by Management? Bring out the important principles of Management?
2. Examine the
importance of MBO and explain the measurability of management by objectives.
3. What is mean by
Planning? Elaborate the various steps to be followed in planning.
4. Examine the
barriers of effective communication.
5. Illustrate the
concept of corporate social responsibility of business.
179E1120 – INTERNATIONAL MARKETING
MANAGEMENT
1. Discuss about
the significance of Marketing.
2. What is
marketing research? Elaborate the process of Marketing Research.
3. What are the
pricing policies available in modern marketing concept? Discuss in detail.
4. What is PLC?
Explain the process of product life cycle with suitable examples.
5. What do you
understand by the term Advertising? Examine the uses of advertising?
179E1130 - INTERNATIONAL FINANCIAL
MANAGEMENT
1. Explain the
features and major participants of international stock exchanges.
2. Explain the
concept of international working capital management.
3. Explain the
nature functions and structure of foreign exchange markets.
4. What are the
steps in management of inventory?
5. Discuss the
international theory of FDI.
179E1140 - INTERNATIONAL HUMAN RESOURCE
MANAGEMENT
1. Illustrate the
sources of recruitment. Discuss
2. What are the
methods of selection procedures .Explain.
3. List out and
explain some of the executive training programs and discuss.
4. Explain modern
techniques of performance appraisal method.
5. Discuss the
various methods of job- evaluation.
179E1150 - INTERNATIONAL ECONOMICS
1. Explain the
various methods of exchange control with their merits and demerits.
2. Examine the
salient features of the recent EXIM Policy and their effectiveness under new
trade policy.
3. Explain the
functions and achievements of IMF.
4. Examine the
fixed rate exchange system and flexible exchange rate system.
5. What is EURO-DOLLAR
market analysis features?
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MBA HUMAN
RESOURCE MANAGEMENT FIRST SEMESTER
347E1110 - PRINCIPLES OF MANAGEMENT
1. What do you
mean by Management? Bring out the important principles of Management?
2. Examine the
importance of MBO and explain the measurability of management by objectives.
3. What is mean by
Planning? Elaborate the various steps to be followed in planning.
4. Examine the
barriers of effective communication.
5. Illustrate the
concept of corporate social responsibility of business.
347E1120 - MARKETING MANAGEMENT
1. Discuss about
the significance of Marketing.
2. What is
marketing research? Elaborate the process of Marketing Research.
3. What are the
pricing policies available in modern marketing concept? Discuss in detail.
4. What is PLC?
Explain the process of product life cycle with suitable examples.
5. What do you
understand by the term Advertising? Examine the uses of advertising?
347E1130 - FINANCIAL MANAGEMENT
1. Discuss the
goals of Financial Management.
2. What is meant
by Working Capital? Explain different factors determining the working capital?
3. Elaborate the
different sources of long term finance? State the merits of long term sources.
4. Discuss about
Walter’s views on optimum dividend pay-out.
5. Explain the
various dimensions of receivable management.
347E1140 - HUMAN RESOURCE MANAGEMENT
1. Discuss the
scope of Human resource management.
2. What are the
factors influencing performance appraisal? Discuss in detail.
3. What do you
mean by Selection? Explain the various steps involved in selection process.
4. Evaluate the
recent HR policies and challenges of HRM in India.
5. Explain briefly
the various methods of job evaluation.
347E1150 - MANAGERIAL ECONOMICS
1. Explain the
significance of economic analysis in business decision.
2. Discuss how
managerial economics is related to economics, statistics, mathematics and
accounting.
3. Enumerate the
various methods for maximizing profits.
4. Illustrate the
factors determining price elasticity of demand.
5. Narrate the
different methods of forecasting demand for a product.
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MBA MARKETING
MANAGEMENT FIRST SEMESTER
348E1110 - PRINCIPLES OF MANAGEMENT
1. What do you
mean by Management? Bring out the important principles of Management?
2. Examine the
importance of MBO and explain the measurability of management by objectives.
3. What is mean by
Planning? Elaborate the various steps to be followed in planning.
4. Examine the
barriers of effective communication.
5. Illustrate the
concept of corporate social responsibility of business.
348E1120 - MARKETING MANAGEMENT
1. Discuss about
the significance of Marketing.
2. What is
marketing research? Elaborate the process of Marketing Research.
3. What are the
pricing policies available in modern marketing concept? Discuss in detail.
4. What is PLC?
Explain the process of product life cycle with suitable examples.
5. What do you
understand by the term Advertising? Examine the uses of advertising?
348E1130 - FINANCIAL MANAGEMENT
1. Discuss the
goals of Financial Management.
2. What is meant
by Working Capital? Explain different factors determining the working capital?
3. Elaborate the
different sources of long term finance? State the merits of long term sources.
4. Discuss about
Walter’s views on optimum dividend pay-out.
5. Explain the
various dimensions of receivable management.
348E1140 - HUMAN RESOURCE MANAGEMENT
1. Discuss the
scope of Human resource management.
2. What are the
factors influencing performance appraisal? Discuss in detail.
3. What do you
mean by Selection? Explain the various steps involved in selection process.
4. Evaluate the
recent HR policies and challenges of HRM in India.
5. Explain briefly
the various methods of job evaluation.
348E1150 - MANAGERIAL ECONOMICS
1. Explain the
significance of economic analysis in business decision.
2. Discuss how
managerial economics is related to economics, statistics, mathematics and
accounting.
3. Enumerate the
various methods for maximising profits.
4. Illustrate the
factors determining price elasticity of demand.
5. Narrate the
different methods of forecasting demand for a product.
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MBA
FINANCIAL MANAGEMENT FIRST SEMESTER
349E1110 - PRINCIPLES OF MANAGEMENT
1. What do you
mean by Management? Bring out the important principles of Management?
2. Examine the
importance of MBO and explain the measurability of management by objectives.
3. What is mean by
Planning? Elaborate the various steps to be followed in planning.
4. Examine the
barriers of effective communication.
5. Illustrate the
concept of corporate social responsibility of business.
349E1120 - MARKETING MANAGEMENT
1. Discuss about
the significance of Marketing.
2. What is
marketing research? Elaborate the process of Marketing Research.
3. What are the
pricing policies available in modern marketing concept? Discuss in detail.
4. What is PLC?
Explain the process of product life cycle with suitable examples.
5. What do you
understand by the term Advertising? Examine the uses of advertising?
349E1130 - FINANCIAL MANAGEMENT
1. Discuss the
goals of Financial Management.
2. What is meant
by Working Capital? Explain different factors determining the working capital?
3. Elaborate the
different sources of long term finance? State the merits of long term sources.
4. Discuss about
Walter’s views on optimum dividend pay-out.
5. Explain the
various dimensions of receivable management.
349E1140 - HUMAN RESOURCE MANAGEMENT
1. Discuss the
scope of Human resource management.
2. What are the
factors influencing performance appraisal? Discuss in detail.
3. What do you
mean by Selection? Explain the various steps involved in selection process.
4. Evaluate the
recent HR policies and challenges of HRM in India.
5. Explain briefly
the various methods of job evaluation.
349E1150 - MANAGERIAL ECONOMICS
1. Explain the
significance of economic analysis in business decision.
2. Discuss how
managerial economics is related to economics, statistics, mathematics and
accounting.
3. Enumerate the
various methods for maximising profits.
4. Illustrate the
factors determining price elasticity of demand.
5. Narrate the
different methods of forecasting demand for a product.
MBA E-BUSINESS
FIRST SEMESTER
178E1110 - PRINCIPLES OF MANAGEMENT
1. What do you
mean by Management? Bring out the important principles of Management?
2. Examine the
importance of MBO and explain the measurability of management by objectives.
3. What is mean by
Planning? Elaborate the various steps to be followed in planning.
4. Examine the
barriers of effective communication.
5. Illustrate the
concept of corporate social responsibility of business.
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178E1120 - MARKETING MANAGEMENT
1. Discuss about
the significance of Marketing.
2. What is
marketing research? Elaborate the process of Marketing Research.
3. What are the
pricing policies available in modern marketing concept? Discuss in detail.
4. What is PLC?
Explain the process of product life cycle with suitable examples.
5. What do you
understand by the term Advertising? Examine the uses of advertising?
178E1130 - FINANCIAL MANAGEMENT
1. Discuss the
goals of Financial Management.
2. What is meant
by Working Capital? Explain different factors determining the working capital?
3. Elaborate the
different sources of long term finance? State the merits of long term sources.
4. Discuss about
Walter’s views on optimum dividend pay-out.
5. Explain the
various dimensions of receivable management.
178E1140 - HUMAN RESOURCE MANAGEMENT
1. Discuss the
scope of Human resource management.
2. What are the
factors influencing performance appraisal? Discuss in detail.
3. What do you
mean by Selection? Explain the various steps involved in selection process.
4. Evaluate the
recent HR policies and challenges of HRM in India.
5. Explain briefly
the various methods of job evaluation.
178E1150 - MANAGERIAL ECONOMICS
1. Explain the
significance of economic analysis in business decision.
2. Discuss how
managerial economics is related to economics, statistics, mathematics and
accounting.
3. Enumerate the
various methods for maximising profits.
4. Illustrate the
factors determining price elasticity of demand.
5. Narrate the
different methods of forecasting demand for a product.
MBA E.
BUSINESS SECOND YEAR
2.1 E-COMMERCE
1. Electronic
Commerce is commonly known as e-commerce, is a process of buying and selling of
goods or services using electronic systems. List the applications and benefits
if e-commerce.
2. Discuss the
role of data mining techniques and data visualization in ECommerce.
3. Compare the
communication system in traditional business and on-line business.
4. Discuss the
challenges and opportunities of e-commerce in Indian Software Industry.
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2.2 E-COMMERCE: APPLICATION AND SECURITIES
1. “Electronic
Commerce and Electronic Business - The Supporting Pillars of Successful
e-Commerce Business” – Do you agree this statement or not, substantiate your
views.
2. Elaborate the
role of the Web in the marketing communication mix.
3. Digital Asset
Management from an Intranet Perspective – Discuss.
4. Explain the
Role of Human Resource Information Systems in Human Resource Planning.
2.3 INTERNET AND JAVA PROGRAMMING
1. If you look for
the best internet tools online to have a leg up on the competition, assemble
the top list of internet tools and describe them with suitable illustrations.
2. HTML has been
traditionally used for building web applications and web pages that in turn,
help in building a dynamic website. By using HTML programming language develop
a business website for your own online business.
3. Method
overloading in Java supports compile-time (static) polymorphism. Discuss about
Method Overloading with its rules and every concept with suitable example.
4. Develop a JDBC
application for storing and retrieving the vendor details from a database of a
Jewelry shop.
2.4 ADVANCED WEB DEVELOPMENT AND DESIGN
TOOLS
1. Design and
develop web page with Java script for calculating the total price amount of the
online purchased items of an electronics shop.
2. i) Discuss the
advantages and disadvantages of VB Script.
ii) Explain the
data types, Variables, Operators and error dealing in VB Script.
3. Explain the
three types of session bean and its applications. Explain the steps in creation
of stateless EJB.
4. Develop an
application to demonstrate the features and advantages of servlet.
2.5 ENTERPRISE RESOURCE PLANNING
1. Identify the
Organization that has requirement for ERP systems implementations and make an
introspection of the functionality that requires such implementation. On behalf
of the Organization prepare
2. A hardware Requirement
details and submit.
3. A user
Interface details and submit.
4. A gap analysis
report and submit
5. Identify the
Organization that has requirement for ERP systems implementations and make an
introspection of possible failure source to ERP implementation.
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2.6 STRATEGIC MANAGEMENT
1. Take an
imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths. Use a decision
tree to illustrate these different possible paths.
2. Carry out SWOT
analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example success and failure. Give reasons for the success and failure.
4. Technological
factors represent major opportunities and threats, which must be taken into
account while formulating strategies. Discuss. How will a firm build a
sustainable technology based competitive advantage?
2.7.1 GLOBAL MARKETING
1. Give a detailed
note on balance of payments in International Trade.
2. Elaborate
Tariff and Non Tariff barriers in International Trade.
3. Examine the
role of IMF and World Bank in International Trade.
4. Illustrate the
various measures taken for export promotion and give a detailed note on export
licensing procedure.
2.7.2 STRUCTURED SYSTEM ANALYSIS AND
DESIGN
1. Develop a
Conceptual and ER model with DFD for online education student centric learning
process.
2. Describe how
logical and physical design with dialogues can use in system development and
implementation with real time example.
3. Elaborate the
various types of databases available and its use in business applications.
4. Why some of the
new system implementation fails? Explain how this can be overcome and identify
ways to increase the success rate.
MBA INFORMATION
SYSTEMS FIRST YEAR
1.1 PRINCIPLES OF MANAGEMENT
1. Management is
said to have universal application. How do you justify the Universality of
Management? Give examples to illustrate your arguments.
2. “The importance
of strategic planning is now fully realized by the Indian corporate sector than
before.” – Discuss.
3. Explain about
the personal challenges involved in becoming a manager and a leader in today's
turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities. - Do you agree? Give reasons.
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1.2 MANAGERIAL ECONOMICS
1. “The objective
of Managerial Economics is to provide framework for analyzing business
decisions. Instead of presenting detailed list of rules for specific decision-making,
managerial economics addresses the larger economic forces that shape day-to-day
decision-making”. Critically analyze the above statement.
2. “Outline the
various steps which would be necessary if you were asked to forecast demand for
a typical mass consumption item”.
3. “If the
production function is homogeneous with constant returns to scale everywhere,
the returns to a single variable factor will be diminishing.” – Comment.
4. “Short-run
average variable cost curve is saucer-shaped but the short-run average total
cost curve cannot be saucer-shaped”. Discuss in detail.
1.3 ACCOUNTING AND FINANCE FOR MANAGERS
1. Enumerate the
ratios that measure a firm’s overall effectiveness and specify the related
formula.
2. “Depreciation
is a process of allocation and not of valuation.” – Comment.
3. It is said that
only cash cost are relevant for capital budgeting decision. However,
depreciation which is a non-cash cost is a prominent part of cash flow analysis
for such an investment decision. How do you explain this paradox?
4. It is said,
“cost accounting is a system of foresight and not post-mortem examination; it
turns losses into profit, speeds up activities and eliminates wastes”. Discuss
in detail this statement
1.4 MARKETING MANAGEMENT
1. What is market
segmentation? What are the different ways of segmentation? Suggest the
segmentation strategy for the following products: edible oil, table top wet
grinder and business magazine.
2. What strategies
you would recommend to be followed during the four stages of PLC? Identify one
product and one service for each stage in the plc. Give reasons for your
answer.
3. What are the
objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop, sports
utility vehicle, designer tiles.
4. Do you think
that social media advertisements would kill all other traditional MEDIA?
Discuss your answer with proper justification. Also explain under what
circumstances online advertisements would be highly recommended.
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human resource
planning is a pre-requisite for effective management of human resources.” In
the light of this statement, analyze the significance of human resource
planning.
2. Explain a
sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4. Performance
Appraisal System helps employees to identify the areas in which they need to
improve –Do You agree or disagree? Justify with the suitable methods.
1.6 PRODUCTION AND MATERIALS MANAGEMENT
1. Suggest the
factors governing the choice of site for a manufacturing plant in a city or
sub- urban part of a city.
2. Give a specimen
of Gantt Charts which is normally used in the production planning and control
department and describe briefly how it could be used for checking the actual
progress of a job against the schedule.
3. Discuss the
functions of purchasing department in an industry. Explain some methods of
purchasing commonly adopted in an industrial purchasing. Why should the
purchasing documents be legally sound?
4. Elaborate the
various costs that are involved in inventory problems with suitable examples.
How are they inter related?
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1.7 RESEARCH METHODS FOR MANAGEMENT
1. “Research is
much considered with proper fact finding, analysis and Evaluation.” – Do you
agree with this statement? Substantiate your view with the following situation.
You are the HRD Manager with ABB (India) .ABB has recently taken over a major
unit in Kolkata. You are sent on a posting there and are given the task of
introducing a new operation scheme which your parent organization feels will
improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge
their views and opinion about the takeover and their expectations before
introducing the scheme.
2. In order to
improve the importance of chi square analysis, correlation analysis and t test.
Create tables with imaginary and appropriate values and explain the results.
3. “Every data
collection method has its own built-in biases. Therefore, resorting to multi
method of data collection is only going to compound the biases”. How do you
critique this statement?
4. “Data
processing is an intermediary stage of work between data collection and data
analysis”- Explain the statement by enumerating the various operations involved
in it.
MBA GENERAL
SECOND YEAR
2.1
HUMAN RESOURCE MANAGEMENT
1. “The field of HRM changes so rapidly
that had become necessary for one to constantly review procedures and laws to
that the practices will be effective and legal”. Critically evaluate this statement.
2. “Majority of the testing techniques for
selection do not accurately assess the characteristics of the job. In fact most
of the executives would divulge that the testing had no impact on future job
performance. Do you accept or not? Discuss with justification.
3. Develop an incentive plan for the
following positions:
i. Chemical Engineer
ii. Plant Manager
iii. Used car sales force
iv. First-line supervisor
4. Identify the Paramount barriers for
effective training programme in IT field and how to crush them". Explain
with real life examples.
2.2
MARKETING MANAGEMENT
1. “Chinese computer and electronic
products possess advantages in design, innovation, rapid response and global
market flexibility”- comment.
2. “Legal aspects protect competitors and
consumers from many unethical pricing strategies that unscrupulous marketers
may wish to attempt”. Critically analyse the statement.
3. In designing an advertising campaign
for a soft drink, which would you find more useful; information about consumer
demographics or information about consumer life style? Give an example of how
would you use each type of information.
4. Suggest a successful way to segment the
market for the following products
a)
Detergent Soap b) Designer Jewellery c) Breakfast Cereals.
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2.3
FINANCIAL MANAGEMENT
1. “The consequences of over-
capitalisation are far more serious and fatal than under-capitalisation.” –
Discuss.
2. “An optimal combination of the
decisions relating to investment, financing and dividends will maximise the
value of the firm to its shareholders”. – Examine
3. The analysis of debt to equity ratios
alone can be decreasing and an analysis of the magnitude and stability of cash
flows relative to fixed changes is extremely important in determining the
appropriate capital structure. Give your opinion.
4. “The success of a business concern
depends upon the way in which it earnings are computed, distributed and
retained”- Comment on this statement.
2.4
OPERATIONS MANAGEMENT
1. Operations management is the area of
creating competitive advantage. Do you agree? Justify your answer.
2. A manufacturer requires 10,000 items
per year. Price discount as follows:
a ) Rs.4 up to 2000 items, Rs. 3.80
between 2000 and 4000 items. Rs.3.70 for quantities above 4000. Ordering cost =
Rs. 50.
b) Comparative inventory cost = 25% per
year of average inventory price.
c) Determine the optimum purchase policy
under discount.
3. Why are some Industries located near
the source of raw materials, where as some other Industries are located near the
market for their finished goods? Discuss with relevant examples.
4. Prepare PERT network for assembling a
Motor Bike.
2.5
PROJECT MANAGEMENT AND ENTREPRENEURSHIP
1. Describe two areas in a manufacturing
project where there is a high level of uncertainty. How do you tackle these
uncertainties?
2. Explain how to break the total project
works and some major parts of the works into smaller and manageable item.
Relate your answer to project phases, cost account, work package, activities
and project schedule.
3. Should we combine debt – related cash
flows with project cash flow? Why? Discuss the issues related to the principle
of treating the financing cash flow separately from the investment cash flow.
4.
Why do role models impact the decision of people to become the entrepreneurs? Do
you think that a person whose parent was an entrepreneur of a failed business
is more or less likely to start his or her own business than a person whose
parents were managers of large established companies?
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2.6
STRATEGIC MANAGEMENT
1. If strategic planning is essentially a
program, can it display the degree of adaptiveness that 21st century
enterprises need? Would ‘strategic improvisation’ be a plausible alternative?
Explore the practical consequences of strategic improvisation for enterprise
management.
2. Select an Automobile industry in India,
and evaluate its competitive business strategy using Porter’s five force model?
What strategies can you suggest to convert the unattractive forces in to
attractive ones?
3. Why would management adopt a stability
strategy? Can stability strategies be viable over a lengthy period of time? Why
or Why not?
4. Take an imaginary situation relating to
pricing or investment policy in a selected industry in which there are few
sellers and show how the adoption of different strategies by a leading player
defines different possible paths. Use a decision tree to illustrate these
different possible paths.
2.7.1
HRM : (a) LABOUR WELFARE AND INDUSTRIAL RELATIONS
1. “Labour Union meant for the right of
the employees”- Do you agree - Substantiate your views.
2. “Ensuring Industrial Relations is the
important task of Human Resource Manager”. Do you agree or Disagree,
Substantiate your views.
3. Workers education helps a worker to
solve his problems not as an individual but is a member of his social class
discuss?
4. “The Government plays an important role
in establishing a better industrial relations and it passes various laws to
protect the interest of both employers and employees”-Discuss.
2.7.1
HRM : (b) TRAINING AND DEVELOPMENT
1. A leading FMCG company in India decides
to train its entire population of employees and managers to provide “Legendary
Customer Service.” Suggest and explicate a design for evaluating the impact of
such a massive training effort.
2. Is training transfer an important issue
in the automobile manufacturing companies? How transfer is evaluated in those
companies? Design an action plan sheet that a manager and employee could use to
facilitate transfer of training. Justify each category included in the action
plan.
3. Identify the procedures and their
pitfalls for the effective implementation of MDP in organizations and suggest
suitable measure to avoid pitfalls.
4.
Many employees are unwilling to relocate geographically because they like their
current community and because spouses and children prefer not to move, as the
result, it is difficult to develop employees through job experiences that require
relocation. How could an employee’s current job be changed to develop that
employee’s leadership skills?
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2.7.2
Marketing Management: (a) SALES AND DISTRIBUTION MANAGEMENT
1. Write an essay on wholesaling? Explain
the different marketing functions performed by wholesaler-distributors for
manufacturers with the help of suitable examples.
2. What is the purpose of Sales
Organization? What steps will you take for setting up a Sales Organization?
Explain with the help of suitable example.
3. As a marketing manager for a nondurable
manufacturing company, what factors would you consider and what process would
you adopt to select a distribution channel? Explain.
4. Explore new marketing and distribution
channel for online e-marketing Companies.
2.7.2
Marketing Management: (b) MARKETING RESEARCH AND CONSUMER BEHAVIOUR
1. “Application of Marketing Research is
helpful in promoting a product” – Comment this statement with a proper research
design.
2. Illustrate with suitable example
various sampling techniques used in marketing research. Suggest a suitable
sampling plan to collect information from the students of a university
regarding the recreation facility available.
3. Analyze the consumer decision making
process and problems in buying a luxury car with appropriate examples.
4. “Knowledge about individual’s exposure
to various media of communication will enable the marketer to understand
consumer social behaviour:” Do you agree with this statement? Why?
2.7.3
Financial Management: (a) INVESTMENT, SECURITY AND PORTFOLIO MANAGEMENT
1. Cite recent examples of political,
social, or economic events (market risk) that have excited (a) The stock
market, and (b) Stocks in a specific industry, to surge ahead or plummet
sharply.
2. “Public issue of securities through
prospectus is not only most popular but also the best method of raising fresh
capital.” – Critically evaluate.
3. As a individual investor, what aspects
of public issues you should be familiar with? Discuss your views with relevant
to the recent trends in primary market.
4. The technical analyst places a great
deal of importance on supply and demand in stock pricing. Presumably the
fundamental analyst also believes that supply and demand are important. In what
ways do the two groups disagree on the subject? Give your comments with
suitable examples.
2.7.3
Financial Management: (b) MANAGEMENT OF FINANCIAL SERVICES
1. Discuss the present state of the
Insurance in India and outline causes for their high growth.
2. Discuss the statement in detail
“Reserve Bank of India is Banker’s Bank. – Do you agree?
3. I like to invest Rs 2 laths for long
term in share market. Will you suggest investing it right now or should I wait
for further correction. Justify your views in detail.
4. Do you think credit analysis is
essential before providing loan to customers? Explain various credit appraisal
techniques used by commercial banks to analyse the credit worthiness of
borrowers.
2.7.4
Production Management: (a) PRODUCTION, PLANNING, CONTROL AND MAINTENANCE
1. Is lead time in inventory really
important? How can mismanaging lead time costs company?
2. Material handing not only adds value to
the product instead, add to its cost. – Elucidate.
3. Assume that you are a production
manager for TATA Steel, How will you deal break down maintenance cost? What
types of maintenance you will adopt for them.
4.
Identify two industries of your choice. When one industry practices TQM and the
other practice six SIGMA. What will be the defective rate of the two industries?
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2.7.4
Production Management: (b) QUALITY MANAGEMENT
1. Explain the steps followed in Total
Quality Management (TQM) in manufacturing industries in detail.
2. Chose an organization of your choice
having a specific quality programme. Discuss the quality programme followed by
the organization and how it has helped the organization to sustain in the
competitive world.
3. According to current quality management
thinking, what type of approaches to quality improvement is least likely to
produce positive results
4. Quality and profitability are
incompatible objectives.'' Do you agree? Write the quality and profitability
factors for Hyundai motor.
2.7.5
SYSTEMS: (a) PERSONAL PRODUCTIVITY TOOLS
1. List and describe the other features
available with spreadsheet software in addition to its ability to calculate
members.
2. Describe the procedure for managing
electronic mail. What are the problems relating to attaching files in an
electronic mail?
3. Compare the cost, overheads and sales
figures of a company of your choice for last three years through appropriate
chart in MS-Excel.
4. For what purpose the Macros are used in
MS-Word. Give two examples with including the procedures to be followed while
inserting Macros with step by step instruction.
2.7.5
SYSTEMS (b) INFORMATION TECHNOLOGY
1. “E-Business and the reason for going
online.” – Express your views;
2. As a manager of a company, bring out
the phases of moving the company from products to services.
3. How does CRM system enforce best
practices for an Indian organization?
4. List and explain the issues involved in
development of a business website.
MBA MARKETING
MANAGEMENT SECOND YEAR
2.1
PRODUCT AND SERVICES MARKETING
1. Explain the traditional services
marking mix and describe the expanded mix for services. Discuss the marketing
mix as applicable to banking service sector.
2. Assume you are a team member of the
marketing research department of a low cost domestic airline. Your manager has
asked you to evaluate the service quality of the airline. How would you go
about it? What service quality dimensions would you use to evaluate the same?
3. Write an explanatory note on origin and
growth of products service marketing. Yoga and Spirituality have long been
India’s strengths in foreign markets. Also the ayurvedic product brands from
India are making a big league globally. Design strategy to focus on the
measures you would prefer to initiate to increase the influx of high spending
tourists coming from abroad. Also make use of the Indian traditional knowledge
and sell books based on it in the markets abroad.
4.
Every service needs a product and every product needs a service” comment.
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2.2
MARKETING RESEARCH
1. Marketing Research has been suggested
as a training ground for advancement in the firm. Do you agree with this or do
you feel that researchers should stay within their specialty?
2. Assume you wish to determine whether
men are brand-conscious when they are shopping for suits. How could this
question be studied using the observation method? Using the questionnaire
method?
3. Assume you wish to determine whether
men are brand-conscious when they are shopping for suits. How could this
question be studied using the observation method? Using the questionnaire
method?
4. Bring out a detailed marketing research
that would be useful for a) the public transport authority in Chennai city b)
National Zoological Park - Vandaloor.
2.3
CONSUMER BEHAVIOUR
1. Explain how the product manager of a
breakfast cereal might change consumer attitudes toward the company’s brand by
a) Changing beliefs about the brand
b) Changing beliefs about competing brands
c) Changing the relative evaluation of
attributes
d) Adding an attribute
2. Assume that a soft-drink marketer
wanted to increase penetration in the Hispanic market. Prepare a set of
recommendations for doing so.
3. Prepare a report that documents the
effects of religious sub cultures on consumer behavior
4. Review the activities undertaken by
marketing oriented firms and show the consumer behavior of each activity
2.4
RURAL MARKETING
1. Does Rural Marketing require
strategies? If yes or no – Give a detailed note. What are the product related
strategies for rural marketing
2. Explain the various changes which are
required to be made in the promotional strategy of a company for successfully
promoting a product in rural markets
3. As a product manager of a FMCG company,
how would you handle the menace of spurious brands in the rural markets?
4.
Suggest the different ways of segmenting a rural market. On what bases would
you consider for marketing Detergent soaps, cool drinks and television in rural
market? Justify your views.
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2.5
SALES AND DISTRIBUTION MANAGEMENT
1. Write an essay on wholesaling? Explain
the different marketing functions performed by wholesaler-distributors for
manufacturers with the help of suitable examples.
2. What is the purpose of Sales
Organization? What steps will you take for setting up a Sales Organization?
Explain with the help of suitable example.
3. As a marketing manager for a nondurable
manufacturing company, what factors would you consider and what process would
you adopt to select a distribution channel? Explain.
4. Explore new marketing and distribution
channel for online e-marketing Companies.
2.6
STRATEGIC MANAGEMENT
1. If strategic planning is essentially a
program, can it display the degree of adaptiveness that 21st century
enterprises need? Would ‘strategic improvisation’ be a plausible alternative?
Explore the practical consequences of strategic improvisation for enterprise
management.
2. Select an Automobile industry in India,
and evaluate its competitive business strategy using Porter’s five force model?
What strategies can you suggest to convert the unattractive forces in to
attractive ones?
3. Why would management adopt a stability
strategy? Can stability strategies be viable over a lengthy period of time? Why
or Why not?
2.7.1
E-COMMERCE
1. Enumerate Security of Internet hosts
and networks, Public key infrastructure, Safety of E-Commerce applications,
Electronic payment systems, Trust and reputation in E-Commerce.
2. Discuss the role of data mining
techniques and data visualization in ECommerce.
3. Describe the current e-commerce
scenario in India and explain the future prospect of e-commerce.
4. Discuss about the prevention procedures
of the firewall to avoid the attack from hackers.
2.7.2
BUSINESS RESEARCH METHODS
1. “Empirical research in India creates so
many problems for the researchers”. State the problems that are usually faced
by young researchers.
2. In order to improve the importance of
chi square analysis, correlation analysis and t test. Create tables with
imaginary and appropriate values and explain the results.
3. If a control group is a part of an
experimental design, one need not worry about controlling other exogenous
variables. –Discuss this statement.
4.
Data processing is an intermediary stage of work between data collection and data
analysis”- Explain the statement by enumerating the various operations involved
in it.
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MBA FINANCIAL
MANAGEMENT SECOND YEAR
2.1 MANAGEMENT OF FINANCIAL SERVICES
1. Tax considerations
give a definite advantage to hire purchase financing option” do you agree?
Explain
2. What do you
understand by credit rating? Go to any financial institution, get your credit
rating and share your experience.
3. Discuss the
present state of the insurance in India and outline causes for their high growth.
4. Discuss the
structure and working of Indian banking industry. What suggestions would you
offer for improvement of their performance?
2.2 INTERNATIONAL FINANCE
1. As an executive
of a leading institution, what factors should you critically evaluate with
respect to a large industrial project, from the perspective of environmental
and economic viability?
2. Do you know the
foreign exchange rates fluctuate? How do these fluctuations affect us? What can
be done to minimize these fluctuations?
3. “The
international financial environment has become very Volatile” Do you agree? Discuss
taking into account all relevant factors.
4. Do you know the
foreign exchange rates fluctuate? How do these fluctuations affect us? What can
be done to minimize these fluctuations?
2.3 DERIVATIVES MANAGEMENT
1. “Besides
serving as a barometer of the economy /market, the index also has other applications
in finance.” – Elaborate the application of index.
2. What are
various types of derivative instruments traded at NSE? What are various products
available for trading in Futures and Options segment at NSE?
3. You are a
portfolio manager who has just been exposed to the possibilities of stock index
futures. Respond to the following situations.
4. Give a detail
note on commodity future markets in India and also explain its impact on
Production and Prices.
2.4 RISK MANAGEMENT AND INSURANCE
1. “Privatization
of insurance sector has led to substantial growth in the insurance business in
India and also led to improvement in confidence among policy holders.” – give
your comments
2. Discuss the
need and growing importance of Liability insurance policies in India quoting
relevant examples with specific reference to Professional indemnity liability policy
in the backdrop of the recent corporate scams.
3. Describe the
concepts and ideas that developed from the seventeenth to the twentieth century
which influenced the evolution of current risk management practice.
4. Risk avoidance
is a negative treatment of risk rather than a positive technique – Elaborate.
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2.5 INVESTMENT, SECURITY AND PORTFOLIO
MANAGEMENT
1. Cite recent
examples of political, social, or economic events (market risk) that have excited
(a) The stock market, and (b) Stocks in a specific industry, to surge ahead or plummet
sharply.
2. “Public issue
of securities through prospectus is not only most popular but also the best
method of raising fresh capital.” – Critically evaluate.
3. As a individual
investor, what aspects of public issues you should be familiar with? Discuss
your views with relevant to the recent trends in primary market.
4. The technical
analyst places a great deal of importance on supply and demand in stock
pricing. Presumably the fundamental analyst also believes that supply and demand
are important. In what ways do the two groups disagree on the subject? Give your
comments with suitable examples.
2.6 STRATEGIC MANAGEMENT
1. If strategic
planning is essentially a program, can it display the degree of adaptiveness
that 21st century enterprises need? Would ‘strategic improvisation’ be a
plausible alternative? Explore the practical consequences of strategic improvisation
for enterprise management.
2. Select an
Automobile industry in India, and evaluate its competitive business strategy
using Porter’s five force model? What strategies can you suggest to convert the
unattractive forces in to attractive ones?
3. Why would
management adopt a stability strategy? Can stability strategies be viable over
a lengthy period of time? Why or Why not?
2.7.1 E-COMMERCE
1. Enumerate
Security of Internet hosts and networks, Public key infrastructure, Safety of
E-Commerce applications, Electronic payment systems, Trust and reputation in
ECommerce.
2. Discuss the
role of data mining techniques and data visualization in E-Commerce.
3. Describe the
current e-commerce scenario in India and explain the future prospect of e-commerce.
4. Discuss about
the prevention procedures of the firewall to avoid the attack from hackers.
2.7.2 BUSINESS RESEARCH METHODS
1. “Empirical
research in India creates so many problems for the researchers”. State the problems
that are usually faced by young researchers.
2. In order to
improve the importance of chi square analysis, correlation analysis and t-test.
Create tables with imaginary and appropriate values and explain the results.
3. If a control
group is a part of an experimental design, one need not worry about controlling
other exogenous variables. –Discuss this statement.
4. Data processing
is an intermediary stage of work between data collection and data analysis”-
Explain the statement by enumerating the various operations involved in it.
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MBA HUMAN
RESOURCE MANAGEMENT SECOND YEAR
2.1 ORGANISATIONAL DEVELOPMENT AND
MANAGEMENT OF CHANGE
1. If you are an
OD consultant what types and levels of changes you would observe and study in
any organization.
2. Learning
organizations attack fragmentation, competitiveness, and reactiveness” -
Elaborate this statement?
3. “Resistance to
change is an irrational response.” Do you agree or disagree? Substantiate your
views.
4. Discuss the
major interventions. In your opinion, Which OD interventions are most
effective? Why?
2.2 TRAINING AND DEVELOPMENT
1. Prepare a
training schedule for a newly joined salesman in a textiles company.
2. Do you think
job rotation is a good method to use for developing management trainees? Why or
why not? Justify your answer with suitable examples.
3. HR
functionaries are better suited to become trainers than line managers. They
don’t require training as they are experts in training. Give at least four arguments
for against this statement.
4. Assume you are
a Human resource manager in a manufacturing organization, If you had an
opportunity to choose between adventure learning and action learning for
developing an effective team in your organization, which would you prefer?
Defend your choice with precise justification
2.3 LABOUR WELFARE
1. Write the
various statutes enacted by Indian Parliament from time to time and various
schemes implemented by government for the welfare of child, female and contact
labours in India
2. Explain the
following in detail
a) Suggestions to
Strengthen Trade Unions in India
b) Benefits of Collective
Bargaining
c) Prevention of
Industrial Disputes in India
d) Need and
Importance of Labour Welfare in India.
3. Give a detail
note on voluntary welfare facilities provided by the Indian organization of
your choice.
4. Explain the
psychological issues relating to the employment and measures to be taken to
prevent adverse impact on overall health of employees.
2.4 INDUSTRIAL RELATIONS
1. Explain the
historical perspective of Industrial relations in India. Discuss the issues and
challenges facing by the organizations related to industrial relations in an
organization you are familiar with.
2. Trade unions
are inevitable for industrial democracy” – comment on this statement with
regard to its principles and functions.
3. Explain the
meaning, origin and growth of trade unions in India. Describe the present trade
union scenario of an industrial area with which you are familiar. What your
suggestions are for strengthen the trade unions in India.
4. The effect of
both strikes and lockouts are the same, as they both ensure that workers will
be away from work. Examine whether and why management wants to declare lockouts
and when workers want to go on strikes. Also identify the ways and means of
resolving such disputes within the organization and through alternative
mechanisms
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2.5 WAGES AND SALARY ADMINISTRATION
1. Why pay
commission abolition proposed by government of India? Give SWOT analytical
report.
2. If selection
and placement decisions are done effectively, an individual performance should
not vary a great; therefore, an incentive system is not necessary”. Do you
agree to this statement? Justify your view.
3. Compare the
Salary template of Four Companies and find out the one that has the most amount
of Tax Saving schemes.
4. Do you agree
that the objectives of collective bargaining are to reduce the areas of
conflict and to create work atmosphere geared to productivity? Elucidate.
2.6 STRATEGIC MANAGEMENT
1. Illustrate with
examples of hyper competition and competitive and dynamic approaches in strategic
marketing.
2. Select an
Automobile industry in India, and evaluate its competitive business strategy
using Porter’s five force model? What strategies can you suggest to convert the
unattractive forces in to attractive ones?
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example for success and failure. Give reasons for the success and failure.
4. ‘Formality is
the enemy of creativity and innovation’. Informality is the enemy of
disciplined and reliable performance’. Is it consequently impossible for an
enterprise to be both innovative and disciplined? Investigate how these
qualities can be combined.
2.7.1 E-COMMERCE
1. Enumerate
Security of Internet hosts and networks, Public key infrastructure, Safety of
E-Commerce applications, Electronic payment systems, Trust and reputation in
E-Commerce.
2. Discuss the
role of data mining techniques and data visualization in ECommerce.
3. Describe the
current e-commerce scenario in India and explain the future prospect of
e-commerce.
4. Discuss about
the prevention procedures of the firewall to avoid the attack from hackers.
2.7.2 BUSINESS RESEARCH METHODS
1. “Empirical
research in India creates so many problems for the researchers”. State the
problems that are usually faced by young researchers.
2. In order to
improve the importance of chi square analysis, correlation analysis and t test.
Create tables with imaginary and appropriate values and explain the results.
3. If a control
group is a part of an experimental design, one need not worry about controlling
other exogenous variables. –Discuss this statement.
4. Data processing
is an intermediary stage of work between data collection and data analysis”-
Explain the statement by enumerating the various operations involved in it.
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MBA INFORMATION
SYSTEMS SECOND YEAR
2.1 ORGANIZATIONAL BEHAVIOUR
1. Prepare an
interview schedule for the concept Personality and its components, conduct an
interview with a few executives of any one organization known to you and present
the results with critical analysis.
2. To highlight
the concept, components, process, and importance of Groups in an organization
prepare a role play script and explain group dynamics.
3. After listing
out the qualities and theories of leadership view YouTube on executive leadership
and present the outcome of your perception on leadership.
4. Make telephone
calls to your friends and seniors working in various organizations and collect
information about their Organizational Culture, analyze them and present them
with issues and strategies.
2.2 MANAGEMENT INFORMATION SYSTEM
1. A Person who
understands all about Computer Hardware, software and Programming may not be
suited to design a computer based Management Information System. Why not?
2. A Company
decided to implement a highly integrated management information system. Any
transaction entered in to the system would immediately affect all related functional
subsystem at all levels of activity. The system was never implemented successfully.
Why do you think it was a failure?
3. Using the
Example of Selecting a personal computer .show the elimination by aspects Decision
procedure.
4. Discuss the
amount of centralization that PBS has and whether this is functional or dysfunctional.
2.3 DATA BASE MANAGEMENT SYSTEM
1. Discuss the
various update operation on relation and types of integrity constraints that must
be checked for each update operation?
2. Describe the
three-level architecture of DBMS? Also explain its importance in a database
environment.
3. What do you
understand by distributed databases? Give the various advantages and disadvantages
of distributed database management system.
4. What are the
ACID properties? Define atomicity, Consistency, isolation, and durability and
illustrate them through examples?
2.4 ELECTRONIC COMMERCE
1. Electronic
Commerce is commonly known as e-commerce, is a process of buying and selling of
goods or services using electronic systems. List out the applications and benefits
of e-commerce.
2. Discuss the
role of data mining techniques and data visualization in E-Commerce.
3. Compare the
communication system in traditional business and on-line business.
4. Discuss the
challenges and opportunities of e-commerce in Indian Software Industry.
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2.5 ENTERPRISE RESOURCE PLANNING
Identify the
Organization that has requirement for ERP systems implementations and make an
introspection of the functionality that requires such implementation. On behalf
of the Organization prepare
1) A hardware
Requirement details and submit.
2) A user
Interface details and submit.
3) A gap analysis
report and submit.
4) Identify the
Organization that has requirement for ERP systems implementations and make an
introspection of possible failure source to ERP implementation
2.6 DATA WAREHOUSING AND DATA MINING
1. Is snowflake
schema one of the forms of arrangement in fact table. How many fact tables are
there in snowflake schema? Is fact table normalized or de normalized?
2. If you are an
expert in data mining preparation, then prepare a comparison chart for discrete
and continuous data? How do you differentiate between discrete and continuous
data? Justify your answer with examples.
3. Explain the
classification of data mining systems.
4. Elaborate how
data warehousing and OLAP Technology useful for data mining.
2.7.1 SOFTWARE PROJECT MANAGEMENT
1. A public
library is considering the implementation of a computer-based system to help administer
book loan at libraries. Identify the stakeholders in such a project. What might
be the objectives of such a project and how might the success of the project be
measured in practical terms?
2. Assume that a
company has decided on a COTS solution that will replace the whole of the
existing maintenance accounting system rather than simply plugging in additional
modules to deal with group accounts. Write a memorandum to the company’s legal department
outlining the important provisions that a contract to supply this system should
have.
3. An organization
is contemplating the purchase of a project planning software tool such as MS
project and has decided to draw up quality specifications for the package. The features
that they are particularly concerned are, to set up details of new projects and
updating the project details with information about actual work completed. Draw
up quality specifications in respect of the qualities of 1.) Usability 2.)
Reliability 3.) Recoverability
4. Abc software
company is to develop software for effective counseling for allotment of engineering
seats for students with high scores ranking from top colleges. The product has
to be upgraded if the common entrance score is to be considered. Describe the appropriate
product development life cycle and the standard skills required.
2.7.2 ADVANCED WEB DESIGN
1. Develop XML document
that will hold player (Like Cricket) collection with field for player - name,
age, batting - average and highest - score. Write suitable document type
definition and schema for the XML.
2. Develop a web
page for employee registration form using HTML and validate the registration
form with JavaScript.
3. What is RMI?
Create a remote phone book server that maintains a file of names and phone
numbers and a client allows the user to scroll through the file using RMI concept.
4. Create a
website for a online super market. The website should have a home page which helps
the users to navigate to various other pages. Every web page in the website
gives a detailed description of different items present in the super market.
Make the website user friendly by adding relevant images and other formatting
options. The last web page should present a feedback form for the customer.
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MBA INTERNATIONAL
BUSINESS SECOND YEAR
2.1
INTERNATIONAL HUMAN RESOURCE MANAGEMENT
1. Assume yourself as a managing director
of a multinational corporation; what are the measuring tools you will utilize
to evaluate the impacts of inter country differences on HRM? Justify your views
with appropriate examples
2. Manpower planning is considered as the
most primary and important task of HR department internationally. Why is it not
so in India? Also discuss the consequences of not planning manpower
requirements
3. Your Organisation is a multinational
company based at India. Simultaneously three executives looking after three
geographical area decides to quit. The top Management is asking you to conduct
the exit interview for those tendered their resignation. How would you organize
the exit interview? Will you impress upon them to continue? If “Yes” why? If
“No” Why Not
4. A Human Resources manager working for a
multinational company would be expected to have a much broader knowledge of
employment related matters compared with a counterpart in a domestic company.
What types of knowledge would you expect an international HR Manager to have? List
and explain five items that you think most important in this regard?
2.2
INTERNATIONAL MARKETING MANAGEMENT
1. Explain the Different methods used by a
researcher in conducting research in an International Environment? Which method
can be most effective while collecting data about brand loyalty and why ?
2. Amazon.com has been an early winner in
the on-line book business. Which market segment has Amazon served? Are the
Amazon target market segments in the United States and the rest of the world
identical?
3. “Modern marketing concept is applicable
to all business organisations irrespective of their size or nature of the goods
or services marketed”- Do you agree or disagree? Give your justification
4. Interview with friends and prepare the
report and find out who would they go for information for the products
mentioned below and also indicate why do you view her/him as the source of
information and advice?
a) Computer note book b) Cell phones c)
Holiday resort d) Toys.
2.3.
INTERNATIONAL FINANCIAL MANAGEMENT
1. Elaborate the different criteria and
difficulties in evaluating foreign projects While making international
investment decision for developing countries investors.
2. "In the absence of a common
currency throughout the world, a series of problems arise in International cash
management." What are these problems? How can these problems be overcome?
3. An export company wants to raise
capital from international markets. What are the basic considerations the firm
should take into account while making this international financing decision?
Explain.
4.
What is euro band market? How does international stock market operations is an important
aspect to a MNC.
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2.4
LOGISTICS AND SUPPLY CHAIN MANAGEMENT
1. You are assigned the position of Chief Manager
in a logistics company located at Mumbai. You have customers across globe. Your
responsibility is to collect the goods from various sources and export it from
the nearest port. How do you do the operation, and explain the problems you may
face during the logistical operations?
2. Many innovations on technology-based
approaches are well-suited to the enhancement of the effectiveness of Supply
Chain Management"-Justify the statement by giving few applications of
information technology in SCM.
3. Assume that you are the manager for a
logistics, how will you develop your organization? In that condition how would
you manage disputes? Discuss and elaborate the statement.
4. Illustrate with suitable example of
supplier assessment techniques used in logistics. Explain this as a logistic
manager.
2.5
GLOBAL STRATEGIC MANAGEMENT
1. “Strategic planning deals with
formulating, implementing and evaluating strategies to perform the cross
functional decision of the company” Do you agree or disagree? Substantiate your
views.
2. Take an organization with which you
familiar, and use relevant tools and frameworks to identify and access the
potential sources of competitive advantage. To What extent will the
sustainability of this competitive advantage depend upon the organization
strategic capabilities or its position within the industry?
3. Classical management-oriented
organizations differ from strategy-focused organizations. Discuss.
4. “Globalization presents a real
challenge to the strategic management of Business Corporations.” How can any
group of people in any one company keep track of all the changing
technological, economic, political – legal and Socio-cultural trends around the
world? This is clearly impossible – Justify your views.
2.6 INTERNATIONAL
TRADE POLICIES AND DOCUMENTATION
1. Exports made on re-export basis shall
not be counted for reorganization, why?
2. Analysis the WTO, what role does the
WTO play with respect to the Indian economy.
3. “IMF and world bank serve the interests
of industrialized nations rather than these of the developing countries.” –
Discuss.
4. Briefly explain the latest EXIM Policy
of India. Identify the gains and losses of those policies.
2.7.1:
INTERNATIONAL MARKETING RESEARCH AND CONSUMER BEHAVIOUR
1. How do social and cultural influence
the impact on international consumer behavior.
2. “Experimental method of research is not
suitable in management field”. Discuss, what are the problems in the
introduction of this research design in business organization?
3. Discuss the major ethical issues in
International marketing with three examples.
4.
A company manufacturing electronic goods wants to know how best it can satisfy its
potential buyers in the Indian market. Give your suggestions for formulating an
appropriate marketing research proposal.
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2.7.2
EXPORT AND IMPORT FINANCE
1. “Credit Insurance agencies will help
the exporter & importer in financial payments” – Prove it.
2. What is letter of credit? How finance
importers will use letters of credit? Elaborate different types of Letter of
Credits prevailing in business.
3. Describe the general provisions related
to import under the Foreign Trade Policy (EXIM Policy) of Government of India.
Do you think that these provisions facilitate the foreign trade?
4. Do you think marine insurance is
necessary one in export? Comment on it.
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