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MUJ BBA SEM 1 JUL/AUG 2021
ASSIGNMENTS
DBB1101 –
COMMUNICATION AND PERSONALITY DEVELOPMENT
Set-1
1.
Describe the history and development of English language.
2.
Write all parts of a sentence. Discuss all types of sentences with one example
each.
3.
Elaborate upon the significance and purpose of reading for a management
graduate.
Set-2
4.
What are the characteristics of personality? What determines the development of
personality?
5.
What are the general principles of time management? Critically explain the
concept of time management.
6.
Discuss the role and functions of an effective leader.
DBB1102 –
ORGANIZATIONAL BEHAVIOUR
Set-1
1.
What are the basic foundations or approach to the study of OB? Explain each of
them.
2.
Discuss the various types of departmentation with suitable examples
3.
Explain the concept of personality. How is the study of personality helpful for
managers?
Set-2
4.
Define Motivation. Why is motivation important for an organization? Discuss
intrinsic and extrinsic motivation.
5.
Name and explain the methods used to manage cultural diversity in
organizations.
6.
Why do people resist change? Discuss the strategies which can be adapted to
overcome resistance to change.
DBB1103 – BUSINESS
ENVIRONMENT
Set-1
1
Discuss the factors that constitute the internal environment of business.
2.
“Unethical behaviour significantly increases the cost of doing business”. What
are the activities considered unethical in business?
3.
What is free market economy? Explain the strengths and weaknesses of the market
system.
Set-2
1
Define privatization. Explain different ways of achieving privatization.
2.
Discuss the causes of the economic crisis of 1991.
3.
Define corporate social responsibility. Explain why corporate social
responsibility matters to businesses?
DBB1104 –
MARKETING MANAGEMENT
Set-1
1.
List the strategies employed by marketers for decisions related to product mix.
Briefly explain the factors influencing the product mix decision of a firm.
2.
Macro environment contains variables that directly or indirectly exert an
influence on the business. Do you agree or not? Justify your answer in detail.
3.
Define Brand equity. What are the three components of Martin Roll’s definition
of brand equity?
Set-2
4.
The factors which determine consumer behaviour can be grouped into major broad
categories. Elaborate categories in detail.
5.
Define market segmentation. Describe the need for market segmentation.
6.
Explain the steps followed in developing an integrated promotion mix.
DBB1105 – COMPUTER
FUNDAMENTALS
Set-1
1.
How would you define Computers? Explain the generation of the computers.
2.
Convert the following hexadecimal numbers into equivalent octal numbers. (a)
A72E (b) 4.BF85
Convert
(10101)2hexadecimal using shortcut method.
3.
Explain Relative Cell Reference with the help of example? Explain the steps to
use slide master in a presentation.
Set-2
4.
Explain the two design strategies for Software System Design. What are the four
quality measures for building software?
5.
What are the main functions of operating system? Describe various components of
operating systems.
6. Elaborate the TCP/IP protocol layers with the
help of diagram. Explain how internet works.
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