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INTERNAL ASSIGNMENT
APPLICABLE FOR DECEMBER 2022 EXAMINATION
Business
Communication
1. Poorly written rejection
letters can be detrimental to your organization’s image. What will you bear in
mind while drafting a rejection letter to a job applicant? (10 Marks)
2. You are entrusted with the
responsibility to train a fresh batch of Graduate Trainees that have joined
your organization on ethical behaviour. Highlight the differences between ethical
dilemma and ethical lapse citing 2 examples of each. In the absence of a clear
set of guidelines, what should the trainees bear in mind to ensure they make
ethical communication choices. (10 Marks)
3. Nishka is creating the
content for the FAQ section of her organization's website. Based on the client
feedback, there is one important issue that needs to be addressed. She needs to
develop a powerful paragraph providing a solution to this recurring issue. As a
communication expert, you have to guide Nishka to write the answers to such
issues effectively.
a. Briefly explain to Nishka,
the five ways in which paragraphs can be developed. (5 Marks)
b. Develop a well-structured
paragraph of 4-5 sentences to resolve the customer issue employing the problem
and solution technique. (5 Marks)
Business
Law
1. India’s vision of
self-reliance is not only on its technological prowess but the conscious exploitation
its flora and fauna. Explain and highlight the important provisions and features
of the law that conserves biological diversity in India along with regulating
the access to Indian Biological Resources (10 Marks)
2. Please give two (2)
instances where investigations and/or punishments are initiated/enforced by the
authorities set up under the Competition Act, 2002. (10 Marks)
3. Samanyu wants to start a
business along with his elder sister Samaira. Both have decided to start food
truck chains across India and have decided to name it as “SamSam”. They are
going to introduce a range of food products under the name of SamSam. For ex: SamSam
Fries, SamSam Pizza, SamSam Tacos etc. Each of these products would have a special
recipe designed by both Samira and Samanyu. However, they are skeptical that the
word SamSam and these recipes would be copied/plagiarized by other food truck owners.
They have approached you with following queries for them to understand what steps
then can take to protect their rights:
a. What types intellectual
property rights they could claim in relation to the SamSam and the recipes. Please
explain with reason on why the type of intellectual property would apply? (5
Marks)
b. Explain civil and criminal
remedies under various intellectual property laws for enforcement of
intellectual property rights? (5 Marks)
Essentials
of HRM
1. “Sundaram Ltd” is an
electronic company in Chandigarh. The top management plans to open new branches
pan India so they want to create a dynamic human resource department for managing
employee functions. You have been appointed as their VP-HR. Explain to the top
management, what will be the scope of your department in this expansion. Give
some examples in the context of this company.
2. An FMCG company wants to
focus on improving the structure of the human resource department. They have
hired you as an HR advisor for this purpose. Suggest what should be the various
activities under the new sub divisions in the HR department. Elaborate them
with corporate examples.
3. Maria, the HR head of ‘Aztec
Tech Solutions Ltd’ assigned the task of assessing the human resource planning
to the HR department. However, his team informed him that this assessment is
not going well as they had expected. Keeping this context in mind, answer the
following:
a. Explain the process of
human resource planning. Give some examples also.
b. Discuss the qualitative
methods for human resource demand forecasting, that the company can utilize. Which
one do you think is best suited for this company?
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Operations
Management
1. What are various decision
criteria for deciding a location for a business setup? Explain these decision
criteria with reference to a location decision for setting up a Healthcare setup
(assume a healthcare setup type of your choice). (10 Marks)
2. Explain in detail the
various types of plant layout concepts that area available in operations
management. Give examples on where each of these types can be employed respectively.
Briefly explain a layout applicable for a Restaurant format, highlighting the
good points and bottlenecks, if any. (10 Marks)
3. The Education Sector is a
good example wherein the operations involves the involvement of the “core
teaching function” to be coordinating and working in sync with other
departments. With reference to the education sector discuss the following aspects
of operations in an Educational setup
a. Explain the role of an
Operations Managers in their interface with other functions in the institute.
Give relevant examples (5 Marks)
b. Define Quality and list and
discuss in brief the various dimensions of quality in operations (5 Marks)
Strategic
Management
1. You are the marketing
director of Citibank, your bank is making huge profits globally in the consumer
banking division, your organization now wants to cut back on consumer banking
and wants to focus on business-to-business segment. What type of strategy is
it? Create a strategic plan for the disinvestment? How will you handle employee
reactions, anger? Prepare a communication strategy. (10 Marks)
2. The IPL has never missed a
season. Despite the Pandemic the IPL organized its seasons in the UAE. In the
past the IPL has organized its event in South Africa. Do you think that the IPL
brand Why would IPL be so insistent on continuing with its seasons despite the challenges
it faced? Do you think the IPL brand would have been tarnished had a couple of
seasons got missed? Would missing a season impact the IPL brand. Analyze and evaluate.
(10 Marks)
3. You are the head corporate
strategy for cinema express a successful theatre chain having 20 theatres with
80 screens in tier two towns of India with the Pandemic hitting hard at the
theatre business with prolonged shut downs business has been badly hit. Along
with this consumer sentiment has been dampened deeply.
a. As the company’s head of
strategy what strategies would you evolve in ensuring your organization remains
relevant in the post pandemic world. Create a strategy plan. (5 Marks)
b. How would you reposition
your company’s brand in the future? Create two new products for your theatre
chain which can ensure relevance and protect the company from unforeseen
circumstances. (5 Marks)
Decision
Science
1. Your favorite team Garuda
is in the final season of Indian Premier League. Raj Kaul, an expert has
assigned a probability of 60% that Garuda will win based on his study of the current
scenario. Past records indicate that when teams win the championship, they win the
first game of the series 70% of the time. When they lose the series, they win
the first game 25% of the time. The first game is over; your team has lost.
What is the probability that it will win the series?
Note:
Probability Tree Diagram is
required in this question. You are advised to draw the diagram in Word,
PowerPoint etc.
Do not draw the diagram
manually, handwritten/ snapshots are not allowed. (10 Marks)
2. Run Regression Analysis
based on the given Data.
1. Calculate the Line of
regression Y on X (Don’t use Excel, calculate manually)
2. What is b1 telling you
about the relationship?
Shivani Raje is making Kakhra
and selling online via e-commerce websites. Recently she is looking for some
insights for improvising the quality of her product. She thought of survey, she
asked her recent customers about the quality of the product and their satisfaction
level towards the same. Her scale is 1 to 5. Higher the score higher the satisfaction/
quality and lower score value indicates lower level of satisfaction and poor quality.
Customer Satisfaction score (Y)
Quality Ratings given by Customer (X)
5 5
5 5
5 4
5 4
5 5
5 5
5 3
5 5
4 4
4 4
4 4
4 4
4 3
4 3
4 4
4 2
3 3
3 3
3 3
3 2
2 2
2 2
1 1
1 1
1 1
1 3
1 1
Note: You are advised to
calculate manually, do not use software. (10 Marks)
3. a. Calculate the Relative
Frequency based on the following Data and using ‘Relative frequency’
discuss the data by choosing
appropriate graph.
Data: District wise Micro,
Small and Medium Enterprises
State Name District Name Total
MSMEs
TRIPURA WEST TRIPURA 2915
TRIPURA SOUTH TRIPURA 586
TRIPURA DHALAI 439
TRIPURA NORTH TRIPURA 854
TRIPURA KHOWAI 514
TRIPURA UNAKOTI 447
TRIPURA SEPAHIJALA 383
TRIPURA GOMATI 513
Data Source: Data.gov.in
Note:
You may use EXCEL, Tableau,
Power BI Etc. for creating Graph.
You are allowed to copy
graph only, make sure you follow the general instructions
for writing assignment.
(5 Marks)
3. b.
1. Analyze the following data
and show the top 2 districts using Bar chart.
2. Calculate the median and
provide the list of districts above median value.
State Name District Name
Number of Micro, Small and Medium Enterprises
ANDHRA PRADESH SRIKAKULAM
10895
ANDHRA PRADESH VIZIANAGARAM
30186
ANDHRA PRADESH VISAKHAPATNAM
29070
ANDHRA PRADESH EAST GODAVARI
26546
ANDHRA PRADESH WEST GODAVARI
33541
ANDHRA PRADESH KRISHNA 23231
ANDHRA PRADESH GUNTUR 25479
ANDHRA PRADESH PRAKASAM 45171
ANDHRA PRADESH SPSR NELLORE 54059
ANDHRA PRADESH Y.S.R 37500
ANDHRA PRADESH KURNOOL 15362
ANDHRA PRADESH ANANTHAPUR
21193
ANDHRA PRADESH CHITOOR 27670
Data Source: Data.gov.in
Note: You are advised to calculate manually, do not use software. (5
Marks)
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