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INTERNAL ASSIGNMENT APPLICABLE FOR APRIL 2023
EXAMINATION
Business Economics
1.
“The technique of indifference curves has been used not only to explain
consumer’s behaviour and demand but also to analyse and explain several other
economic problems “In view to the above statement elaborate about indifference
curve and its properties. (10 Marks)
2.
Find below hypothetical data for total production costs of a manufacturing firm
at various levels of output. Complete the following: (10 Marks)
Output Total cost Fixed cost Variable cost
Average
fixed
cost
Average
variable
cost
Average
cost
0 1000 1000
20 1200 1000
40 1300 1000
60 1380 1000
100 1600 1000
3. a.
Large scale production is considered to be economical in the sense of per unit
cost. Explain the statement by describing different types of economies of
scale. Give examples to substantiate your answer (5 Marks)
3. b.
Elaborate Cross Demand, Composite Demand and Derived Demand and cite an example
to enumerate these types of demand. (5 Marks)
Financial Accounting & Analysis
1.
Prepare the journal by recording the following transactions (10 Marks)
TABLE
BELOW
3-Dec
Mrs. Vinita started business by transferring amount from her saving account to
the business bank account Rs500000
5-Dec
She Purchased godown to stock goods worth Rs 100000
7-Dec
She purchased goods for sale, costing her Rs 300000
8-Dec
She sold off the entire goods at Rs 500000,credit sales
10-Dec
She paid salary to employees Rs 20000 through bank account
2.
Company DreamHigh Pvt. limited wants to distribute dividend to its
shareholders.
There
are two types of dividend, which a shareholder can receive in any accounting year.
Discuss the term dividend, its types, accounting treatment of dividend in the
books of accounts and a brief towards how cash flow on account of dividend is
reflected in the cash flow of a company (10 Marks)
3. Following
are the particulars available for Z and X, LLP retained earnings 668
accounts
receivable 240
supplies
500
salaries
payable 167
equipment
1000
unearned
revenue 475
accounts
payable 200
cash
1170
prepaid
insurance 100
common
stock 1500
a.
Calculate the amount of – (5 Marks)
total assets
total liabilities excluding stockholder equity
total stockholders’ equity
b.
Discuss the advantages of preparing the Balance Sheet. (5 Marks)
Information Systems for Managers
1.
Since its founding in 1994, Amazon has collected reams of information on what millions
of people buy, where those purchases are delivered and which credit cards they use.
What are Three (3) different types of Analytics that Amazon uses this data for
and how does it help them? (10 Marks)
2.
ArcelorMittal is the second largest steel producer in the world, with an annual
crude steel production of 78.5 million metric tonnes as of 2018. Laksmi Mittal
is the Chairman and CEO of ArcelorMittal. In this role, what is the Focus of
the CEO’s role (i.e. Objectives, Kinds of Decisions, information needed,
Timeframes etc.)? What are the Primary IS & Supporting IS Used (Description
Data Types, Kind of Data, Type of Processing, which provides data to these IS)?
(10 Marks)
3.
Vijay Ananth has just been hired as the CIO at Wilshire Finance. During the
interview, the CEO had tasked Vijay with the responsibility of revamping the
firm’s IT Infrastructure. Now that Vijay has come onboard, he is keen to get
started on the Infra Revamp initiative and has targeted BYOD as his first
initiative.
a.
What is BYOD? Explain the three (3) levels of BYOD? (5 Marks)
b.
What are (2 each) Pros & Cons of BYOD? Your Recommendation? (5 Marks)
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Management Theory and Practice
1. You
are hired as a consultant by Thakur Publications, a newly setup organization
dealing in publishing books. The CEO wants you to guide the newly recruited
management trainees about the Principles of Management. Explain the factors
affecting management thought (10 Marks)
2. The
newly set up management team is divided in their deliberation on a certain
topic and require your help. The core area of this discussion is whether
Management can be a profession or not. As the head of the forum, can you throw
some light on whether Management can be a profession (10 Marks)
3.
Mercure, a famous hotel chain in India is losing its market share to its peers.
The major reasons contributing to the same is that there is a lot of conflict
in the organization due to which correct and timely decisions are not being
taken. The company has hired you as a consultant to understand and solve this
issue
a.
Explain the different types of Conflicts that can arise in an organization? (5
Marks)
b.
Explain what strategies can be used by Mercure to resolve these conflicts? (5
Marks)
Marketing Management
1. Mr.
James is planning to buy a new house in a good locality. He has lived all his
life on rent and this is the first time he will be buying a house. He has two
kids Alan and Sia, his wife is a homemaker. Mr. James has a lot of friends in
the current society but it doesn’t have a garden, safety devices, or security.
James has made professional progress so the budget is not a constraint.
According to you, what are the various factors that will influence James in buying
a house? (You can make certain assumptions) (10 Marks)
2.
Explain the buyer decision process that you think James will have to follow to
purchase his dream house. (10 Marks)
3. a.
Mr. James’s daughter Sia has been pressurizing his father to buy Alexa from
Amazon. Alexa is capable of voice interaction, music playback, making to-do
lists, setting alarms, streaming podcasts, playing audiobooks, and providing
weather, traffic, sports, and other real-time information, such as news. Alexa
can also control several smart devices using itself as a
home
automation system. Explain the adoption process that Mr. James will go through
who has no idea about Alexa. (5 Marks)
3. b.
Take any product category of your choice and explain various product
positioning strategies used by all the competitors in the selected category. (5
Marks)
Organisational Behaviour
1.
Sana and Reema joined a quick serve restaurant chain at the head office in the
marketing department. Both of them were very happy with the compensation and
designation offered to them. Since Sana and Reema joined in the same month so
they bonded well together, during one of the conversation Sana got to know that
Reema was getting paid 25% more than her. This revelation had caused a conflict
between them as it had really saddened Sana, which was observable by her
hostile behaviour towards Reema. Sana never missed a chance to make Reema feel
miserable. Sana Started comparing the fact that both of them had the same
qualification and work experience and still she (Sana) was getting paid less than
her peer. The situation had worsened so much that they both stopped
communicating with each other. You are the HR manager who has observed all this
and now you have to come up with techniques with the help of which this
conflict can be resolved. Discuss any 4 (four) techniques of conflict resolution
and management. Also, conclude the answer by discussing how organisations can
avoid/minimise such conflicts. (10 Marks)
2.
Karan and Sanjay work as Project Lead for two different teams. It has been
noticed that Karan is very helpful and empathetic towards his team and supports
them in every possible manner. The team in turn is very close knit and can
really works hard to accomplish the objectives. They also give Karan full
support whenever required by going out of their way. Whereas Sanjay just wants
to get the work done by being a tight fisted man. He reprimands his team
members in front of outsiders. He only instructs his team and is never in
execution front. Sanjay's team is really petrified of him and always is under
fear. Team's motivation is very low and everyone is searching for opportunity
to move out of Sanjay's team. Compare the leadership style of Karan and Sanjay.
Conclude by discussing that in a workplace which style of leadership is better
suited. (10 Marks)
3.
Rajat and Suresh have got their yearly targets and both of them are working
hard to surpass each other as by the year end the one who achieves the maximum
is going to be awarded in the sales conference with a cash prize of Rs. 50000
which would be given by the CEO of the company. They both are doing their best
to win this contest for Rajat, the prime factor is money as he has recently got
married and his expenses have increased. Whereas, Suresh comes from a very
affluent family and for him getting recognized in front of PAN India team and
by the CEO is the driving force. Here, we can see that both Rajat and Suresh
had different motives.
a.
Based on the above scenario discuss the different types of motives which
regulate the behaviour of individuals. (5 Marks)
b. With
the help of Maslow need hierarchy theory discuss why Rajat, Suresh and even
every individual has different motive? (5 Marks)
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