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Thursday, 12 January 2023

NMIMS SEM 2 APRIL 23 ASSIGNMENTS 9967480770

 

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INTERNAL ASSIGNMENT APPLICABLE FOR APRIL 2023 EXAMINATION

 

Business Communication

1. You work in the IT Industry. You have recently developed a new mobile application which you have started offering to your clients. Most of your customers have been using your competitor's application which is highly rated. When you did the market analysis, you realized clients are not willing to try out your application. What measures will help you enhance your credibility in the market?

2. Based on the stage that you are in your career, prepare a chronological or functional resume for a position in your dream company. You need to create your resume in any 1 format chronological OR functional, properly justifying your choice. (10 Marks)

3. Your credibility is affected by your attention to detail while completing business messages. In view of the above statement.

a. Highlight the importance of proofreading your documents with any 4 time-tested techniques. (5 Marks)

b. In order to make your content mobile friendly what are the key aspects you need to focus on?

 

Business Law

1. India is blessed with a vibrant wildlife and ecosystem, which is often subject to indiscriminate exploitation by unscrupulous elements of society including business organizations. Briefly explain any 5 (five) legislations that are related to environment protection or conservation.

2. Please give two (2) instances where investigations and/or punishments are initiated/enforced by the authorities set up under the Consumer Protection Act, 2019. (10 Marks)

3. Taffee is an international confectionary maker who wants to launch its product range of exotic flavoured sweet candies in India. It wants to use the name “TeewS”. However, it is skeptical that the word Teews would be copied/plagiarized in India and the company would have to deal with huge infringers of the product. Please help the company in addressing the following queries, to have better understanding to draw an Intellectual Property strategy:

a. What types intellectual property rights they could claim in relation to the name of the product. Please explain with reason on why the type(s) of intellectual property would apply? (5 Marks)

b. Explain civil and criminal remedies under various intellectual property laws for enforcement of intellectual property rights?

 

Essentials of HRM

1. The VP - HR manager of ‘Gyan Tutors Ltd’, an online language-teaching website, decides to launch a new job analysis system for its employees, across all branches. As a part of his team, you are in-charge of handling the implementation of this new program. Discuss the scope for job analysis in this organisation. Give some examples, in the given context.

2. Healthcare Hospitals is expanding its business from a 200-bed hospital to an 500-bed hospital. However, it needs to gather certain information for new job analysis. As their HR Consultant, explain in detail what information under different categories is required for job analysis. Add some examples for these different types of information. (10 Marks)

3. Pradeep is a fresher in a marketing firm. This is his first job and he was asked to make a presentation on the recruitment policy. However, he was quite confused with the different types of factors affecting recruitment methods. Therefore, he went to the HR department for more clarification. Help him answer the following questions:

a. Explain to him what are the different internal factors affecting recruitment of a company. Give examples. (5 Marks)

b. He was also quite curious about the external factors affecting recruitment plans in the organisation. Elaborate these with examples. (5 Marks)

 

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Operations Management

1. List down briefly the various inventory management techniques prevalent in the industry. Discuss how some of these techniques would be applicable to an Educational Setup in effective management of their inventories; i.e Stationaries, Consumables, etc (assume several inventories of your choice). (10 Marks)

2. What are various decision criteria for deciding a location for a business setup? Explain these decision criteria with reference to a location decision for setting up an automobile service shop (assume size of setup). (10 Marks)

3. A restaurant chain is planning to open up a new mid sized multi cuisine restaurant. Considering their expertise and knowledge in the food and beverages services, they are confident of getting into the new restaurant operation. You are required to suggest the team on the following points:

a. What strategy would the restaurant adopt for an Aggregate Operation Plan of resources given a time frame of a year? (5 Marks)

b. Discuss the concept of Q systems & P systems of ordering (5 Marks)

 

Strategic Management

1. Founded in 2011 and launched in 2013 in St Jose California USA, Zoom Video communications had made steady progress in the enterprise communications domain with a structured growth pattern, the company also received regular funding from venture funds and was listed on the New York Stock exchange in 2019. It was also the year in which Zoom hit profit territory, in December of 2019 Zoom had a total user base of 10 million; then, the pandemic struck, the user load of Zoom zoomed from 10 million to 300 million by January of 2020, as the pandemic wanes Zooms growth rate is slowing down as well, the drop in growth has seen its stock value plummeting in 2022. In a situation like this if you are the chief strategy officer of the company what plans would you make to acquire new customers. What would be your USP and how would you focus on the core business strategy to make the company more relevant for its consumers. (10 Marks)

2. You are the marketing director of ISL the Indian Super league which is India’s premiere soccer league ISL has added 16% growth of viewership in 2020 season over 2019 season but the league compares poorly with the 400 billion viewers delivered by the IPL in 2020. What strategies would you adopt to make ISL popular amongst consumers? Create a strategic plan with a 10-year vision. (10 Marks)

3. You are the CEO of super events a successful event organization working with top movie stars and organizing one of the marquee events in the annual entertainment calendar. During the pandemic, your business was completely shut down. Post pandemic the business environment is opening again.

a. As CEO of the company, what strategies would you evolve in ensuring your organization remains relevant in the post pandemic world? Evaluate and create the type of events your organization can get into to rebuild the business. (5 Marks)

b. Create a blueprint for the diversifications your organization can adopt for expanding its business. (5 Marks)

 

Decision Science

1. Based on the following data develop the forecasting model (adopt Exponential Smoothing Technique) by considering the following alpha levels. α = 0.2, 0.4, 0.6, 0.8. Write your conclusion after calculations of Errors (MAD and MSE only). Forecast FTAs (foreign tourist arrival) for the year 2018. Data: The following data shows the Foreign Tourist Arrival in the India from 1991 to 2017

Year FTAs in India (in Million)

1991 1.68

2001 2.54

2002 2.38

2003 2.73

2004 3.46

2005 3.92

2006 4.45

2007 5.08

2008 5.28

2009 5.17

2010 5.78

2011 6.31

2012 6.58

2013 6.97

2014 7.68

2015 8.03

2016 8.8

2017 10.04

Data Source: Data.gov.in

Note: You are advised to calculate manually, do not use any software. (10 Marks)

2. Calculate the Correlations for the following pairs of variables and write your Conclusion.

 In Migration of Persons from other states (Census of India) & Total MSMEs

 In Migration of Persons from other states (Census of India) & Active Companies

 In Migration of Persons from other states (Census of India) & 2017-18 GSDP -

CURRENT PRICES (` in Crore)

 Total MSMEs & Active Companies

Note: Use MS EXCEL, SPSS, SAS etc. for the calculations.

State Total MSMEs Active Companies In Migration of Persons from

other states (Census of India)

2017-18 GSDP - CURRENT

PRICES (` in Crore)

ANDAMAN &

NICOBAR ISLANDS

6,061 319 81,267 7,871

ANDHRA PRADESH 6,41,929 1,16,210 15,91,890 15,46,313

ARUNACHAL

PRADESH

60,932 237 1,36,010 22,432

ASSAM 20,189 6,346 4,95,699 2,88,691

BIHAR 9,02,520 20,867 11,11,954 4,84,740

CHANDIGARH 11,209 7,956 6,33,966 38,760

CHHATTISGARH 69,758 7,109 12,67,668 4,84,740

DELHI 1,63,821 2,16,531 63,30,065 6,86,824

GOA 8,620 4,125 2,69,689 70,494

GUJARAT 8,07,378 62,619 39,16,075 13,28,068

HARYANA 1,85,486 30,868 36,26,318 6,49,592

HIMACHAL

PRADESH

14,674 3,344 3,95,504 1,38,351

JAMMU & KASHMIR 9,399 2,745 1,55,187 1,37,427

JHARKHAND 1,57,813 9,554 21,95,521 2,76,243

KARNATAKA

3,32,872

68,333

32,47,660

13,57,579

KERALA 1,25,934 31,244 6,54,423 7,01,577

MADHYA PRADESH 9,34,293 22,315 27,44,332 7,24,729

MAHARASHTRA 16,92,859 2,31,912 90,87,380 24,11,600

MANIPUR 34,423 434 20,100 23,835

MEGHALAYA 2,208 560 1,07,915 30,790

MIZORAM 3,238 66 41,380 18,737

NAGALAND 1,543 235 1,08,020 24,492

ODISHA 1,19,291 15,204 8,55,096 4,34,769

PUDUCHERRY 10,539 1,282 3,39,967 32,962

PUNJAB 2,03,394 16,909 24,88,299 4,78,636

RAJASTHAN 5,72,546 37,022 26,04,298 8,35,170

SIKKIM 875 2 61,163 23,495

TAMIL NADU 10,32,490 76,675 16,50,771 14,61,841

TRIPURA 5,936 317 87,378 44,219

UTTAR PRADESH 8,87,413 70,863 40,61,933 14,60,443

UTTARAKHAND 40,443 4,792 12,50,575 2,22,836

WEST BENGAL 2,31,190 1,35,844 23,81,045 9,99,585

Data Source https://data.gov.in/ https://data.gov.in/ https://censusindia.gov.in/ https://data.gov.in/

3. a. Summarized the following data by calculating the mean and standard deviation.

(5 Marks)

Note: You are advisable to use EXCEL. You are supposed to Copy the numbers (final

calculations) from EXCEL and paste them into your word document.

State District Number Of Indigenous

(Desi) Total Cattle

Total

Buffalo

UTTARAKHAND Uttarkashi 82991 25945

UTTARAKHAND Chamoli 132165 37922

UTTARAKHAND Rudraprayag 71277 31115

UTTARAKHAND Tehri Garhwal 80833 79394

UTTARAKHAND Dehradun 87753 52185

UTTARAKHAND Garhwal 235412 30076

UTTARAKHAND Pithoragarh 108417 37056

UTTARAKHAND Bageshwar 70863 31432

UTTARAKHAND Almora 132038 77444

UTTARAKHAND Champawat 45506 18599

UTTARAKHAND Nainital 101009 77759

UTTARAKHAND Udham Singh Nagar 63311 152911

UTTARAKHAND Hardwar 63728 214480

Data Source: Ministry of agriculture and farmers’ welfare.

3. b. Write about the general pattern (here, time series component) across the given years using

an appropriate graph. (5 Marks)

Note: You may use EXCEL, Tableau, Power BI Etc. for creating Graph

PLEASE CHECK THE TABLE BELOW

Year Productivity

Groundnut (Kg./hectare)

Productivity

Rapeseed & Mustard (Kg./hectare)

Year Productivity

Groundnut (Kg./hectare)

Productivity

Rapeseed & Mustard(Kg./hectare)

Year Productivity

Groundnut (Kg./hectare)

Productivity

Rapeseed & Mustard (Kg./hectare)

Year Productivity

Groundnut (Kg./hectare)

Productivity

Rapeseed & Mustard (Kg./hectare)

1950-51 775 368 1968-69 653 469 1986-87 841 700 2003-04 1357 1159

1951-52 649 393 1969-70 720 493 1987-88 855 748 2004-05 1020 1038

1952-53 611 408 1970-71 834 594 1988-89 1132 906 2005-06 1187 1117

1953-54 811 389 1971-72 823 396 1989-90 930 831 2006-07 866 1095

1954-55 766 425 1972-73 585 545 1990-91 904 904 2007-08 1459 1001

1955-56 752 336 1973-74 845 493 1991-92 818 895 2008-09 1163 1143

1956-57 783 411 1974-75 724 612 1992-93 1049 776 2009-10 991 1183

1957-58 734 387 1975-76 935 580 1993-94 941 847 2010-11 1411 1185

1958-59 828 426 1976-77 747 496 1994-95 1027 958 2011-12 1323 1121

1959-60 708 365 1977-78 866 460 1995-96 1007 916 2012-13 996 1262

1960-61 745 467 1978-79 835 525 1996-97 1138 1017 2013-14 1750 1188

1961-62 725 425 1979-80 805 411 1997-98 1040 668 2014-15 1400 1089

1962-63 695 417 1980-81 736 560 1998-99 1214 869 2015-16 1465 1183

1963-64 769 300 1981-82 972 541 1999-00 766 960 2016-17 1398 1304

1964-65 814 507 1982-83 732 577 2000-01 977 935 2017-18 1893 1410

1965-66 554 446 1983-84 940 673 2001-02 1127 1002 2018-19 1422 1511

1966-67 604 408 1984-85 898 771 2002-03 694 854 2019-20 2063 1331

1967-68 759 483 1985-86 719 674 2020-21 1676 1511

 

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