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MBA E BUSINESS I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1. Management is
said to have universal application. How do you justify the Universality of
Management? Give examples to illustrate your arguments.
2. “The importance
of strategic planning is now fully realized by the Indian corporate sector than
before”- Discuss
3. Explain about
the personal challenges involved in becoming a manager and a leader in today's
turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities - Do you agree? Give reasons.
1.2 MARKETING MANAGEMENT
1. What is
market segmentation? What are the different ways of segmentation/suggest the
segmentation strategy for the following products: Edible oil, Table top wet
grinder and Business magazine.
2. What
strategies you would recommend to be followed during the four stages of PLC.
Identify one product and one service for each stage in the PLC. Give reasons
for your answer.
3. What are
objectives of pricing strategies? Discuss the merits of different pricing techniques
that you would recommend for the following products. Laptop, Sports utility
vehicle, designer tiles.
4. Do you
think that social media advertisements would kill all other traditional media?
Discuss your answer with proper justification. Also explain under what circumstances
online advertisements would be highly recommended.
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1.3 FINANCIAL MANAGEMENT
1. It is usual to declare good dividends when the company is making good
profit. It is profitable for companies not to declare any dividend even when they
are making good profits. What will be the reaction of the shareholder? Discuss.
2. “In
managing working capital the finance manager faces the problem of compromising
the conflicting goals of liquidity and profitability”. – Comment. What strategy
should the finance manager develop to solve this problem?
3. Design
an appropriate capital structure which yield more profitability for a service
industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The
success of a business concern depends upon the way in which it’s earnings are
computed, distributed and retained”- Comment on this statement.
1.4 DATABASE MANAGEMENT SYSTEM
1. Discuss
the various update operation on relation and types of integrity constraints
that must be checked for each update operation?
2. Explain
various levels of Data abstraction in database system?
3. Why is
concurrency control needed? Explain lost update, Inconsistent retrievals and uncommitted
dependency anomalies.
4. Construct an ER diagram for Bank
transactions.
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1.5 HUMAN RESOURCE MANAGEMENT
1. “Human resource
planning is a pre-requisite for effective management of human resources”. In
the light of this statement, analyse the significance of human resource
planning.
2. Explain a
sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4. Performance
Appraisal System helps employees to identify the areas in which they need to
improve – Do You agree or disagree? Justify with the suitable methods.
1.6 MANAGEMENT INFORMATION SYSTEM
1. A
Company decided to implement a highly integrated management information system.
Any transaction entered in to the system would immediately affect all related
functional subsystem at all levels of activity. The system was never implemented
successfully. Why do you think it was a failure?
2. Explain
a hierarchical database organisation. Give an example of data that has a
‘natural’ Hierarchical order. What are the limitations of a network organisation?
3. Discuss
the amount of centralization that PBS has and whether this is functional or
dysfunctional.
4. Discuss the role of MIS in the fields of education.
1.7 SOFTWARE PROJECT MANAGEMENT
1. A public
library is considering the implementation of a computer-based system to help
administer book loan at libraries. Identify the stakeholders in such a project.
What might be the objectives of such a project and how might the success of the
project be measured in practical terms?
2. Assume
that a company has decided on a COTS solution that will replace the whole of
the existing maintenance accounting system rather than simply plugging in
additional modules to deal with group accounts. Write a memorandum to the
company’s legal department outlining the important provisions that a contract
to supply this system should have.
3. An
organization is contemplating the purchase of a project planning software tool
such as MS project and has decided to draw up quality specifications for the
package. The features that they are particularly concerned are, to set up details
of new projects and updating the project details with information about actual
work completed. Draw up quality specifications in respect of the qualities of
1) Usability 2) Reliability 3) Recoverability
4. ABC
software company is to develop software for effective counselling for allotment
of engineering seats for students with high scores ranking from top colleges.
The product has to be upgraded if the common entrance score is to be considered.
Describe the appropriate product development life cycle and the standard skills
required.
1.8 FINANCIAL AND MANAGEMENT ACCOUNTING
1.
Enumerate the ratios that measure a firm’s overall effectiveness and specify
the related formula.
2.
“Depreciation is a process of allocation and not of valuation.” Comment.
3. It is
said that only cash cost are relevant for capital budgeting decision. However,
depreciation which is a non-cash cost is a prominent part of cash flow analysis
for such an investment decision. How do you explain this paradox?
4. It is
said, “cost accounting is a system of foresight and not post-mortem examination;
it turns losses into profit, speeds up activities and eliminates wastes”.
Discuss in detail this statement
MBA E BUSINESS II YEAR
2.1 E-COMMERCE
1.
Electronic Commerce is commonly known as e-commerce, is a process of buying and
selling of goods or services using electronic systems. Listout the applications
and benefits of e-commerce.
2. Discuss
the role of data mining techniques and data visualization in ECommerce.
3. Compare
the communication system in traditional business and on-line
business.
4. Discuss
the challenges and opportunities of e-commerce in Indian Software Industry.
2.2 E-COMMERCE: APPLICATION AND SECURITIES
1.
“Electronic Commerce and Electronic Business - The Supporting Pillars of Successful
E-Commerce Business” – Do you agree this statement or not, substantiate your
views.
2.
Elaborate the role of the Web in the marketing communication mix.
3. Digital
Asset Management from an Intranet Perspective – Discuss.
4. Explain
the Role of Human Resource Information Systems in Human Resource Planning.
2.3 INTERNET AND JAVA PROGRAMMING
1. If you
look for the best internet tools online to have a leg up on the competition, assemble
the top list of internet tools and describe them with suitable illustrations.
2. HTML has
been traditionally used for building web applications and web pages that in
turn, help in building a dynamic website. By using HTML programming language
develop a business website for your own online business.
3. Method
overloading in Java supports compile-time (static) polymorphism. Discuss about
Method Overloading with its rules and every concept with suitable example.
4. Develop
a JDBC application for storing and retrieving the vendor details from a database
of a Jewelry shop.
2.4 ADVANCED WEB DEVELOPMENT AND DESIGN
TOOLS
1. Design
and develop web page with Java script for calculating the total price amount of
the online purchased items of an electronics shop.
2. i)
Discuss the advantages and disadvantages of VB Script.
ii) Explain the data types, Variables, Operators and error dealing in VB
Script.
3. Explain
the three types of session bean and its applications. Explain the steps in
creation of stateless EJB.
4. Develop an application to demonstrate the features and advantages of
servlet.
2.5 ENTERPRISE RESOURCE PLANNING
Identify
the Organization that has requirement for ERP systems implementations and make
an introspection of the functionality that requires such implementation. On
behalf of the Organization prepare:
1) A
hardware Requirement details and submit.
2) A user
Interface details and submit.
3) A gap
analysis report and submit
4) Identify
the Organization that has requirement for ERP systems implementations and make
an introspection of possible failure source to ERP implementation.
2.6 STRATEGIC MANAGEMENT
1. Take an
imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths. Use a decision
tree to illustrate these different possible paths.
2. Carry
out SWOT analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example for success and failure. Give reasons for the success and failure.
4.
“Technological factors represent major opportunities and threats, which must be
taken into account while formulating strategies.” – Discuss. How will a firm
build a sustainable technology based competitive advantage?
2.7.1 GLOBAL MARKETING
1. Give a
detailed note on balance of payments in International Trade.
2.
Elaborate Tariff and Non Tariff barriers in International Trade.
3. Examine
the role of IMF and World Bank in International Trade.
4. Illustrate
the various measures taken for export promotion and give a detailed note on
export licensing procedure.
2.7.2 STRUCTURED SYSTEM ANALYSIS AND
DESIGN
1. Develop
a Conceptual and ER model with DFD for online education student centric
learning process.
2. Describe
how logical and physical design with dialogues can use in system development
and implementation with real time example.
3.
Elaborate the various types of databases available and its use in business applications.
4. Why some
of the new system implementation fails? Explain how this can be overcome and
identify ways to increase the success rate.
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MBA EM I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1.
Management is said to have universal application. How do you justify the Universality
of Management? Give examples to illustrate your arguments.
2. “The
importance of strategic planning is now fully realized by the Indian corporate
sector than before”- Discuss
3. Explain
about the personal challenges involved in becoming a manager and a leader in
today's turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities - Do you agree? Give reasons.
1.2 ACCOUNTING FOR MANAGERS
1.
Enumerate the ratios that measure a firm’s overall effectiveness and specify
the related formula.
2.
“Depreciation is a process of allocation and not of valuation.” Comment.
3. It is
said that only cash cost are relevant for capital budgeting decision. However,
depreciation which is a non-cash cost is a prominent part of cash flow analysis
for such an investment decision. How do you explain this paradox?
4. It is
said, “cost accounting is a system of foresight and not post-mortem examination;
it turns losses into profit, speeds up activities and eliminates wastes”.
Discuss in detail this statement.
1.3 MANAGERIAL ECONOMICS
1. “The
objective of Managerial Economics is to provide framework for analysing business
decisions. Instead of presenting detailed list of rules for specific decision-making,
managerial economics addresses the larger economic forces that shape day-to-day
decision-making”. Critically analyse the above statement.
2. “Outline
the various steps which would be necessary if you were asked to forecast demand
for a typical mass consumption item”.
3. “If the
production function is homogeneous with constant returns to scale everywhere,
the returns to a single variable factor will be diminishing”.– Comment.
4.
“Short-run average variable cost curve is saucer-shaped but the short-run average
total cost curve cannot be saucer-shaped”. Discuss in detail.
1.4 LEGAL ENVIRONMENT OF BUSINESS
1. Keerthi purchases some goods on credit from Durai, payable within 3
months. After 2 months, Keerthi makes out a blank cheque in favour of Durai,
signs and delivers it to Durai with a request to fill up the amount due, as
Keerthi does not know the exact amount payable by him. Durai fills up
fraudulently the amount larger than the amount payable by Keerthi and endorses
the cheque to Bala in full payment of Durai’s own due. Keerthi’s cheque is
dishonoured. Referring to the provisions of the Negotiable Instruments Act,
1881, discuss the rights of Durai and Bala.
2. Describe the provisions of The Limited Liability Partnership Act,
2008 and how does it differ from The Indian Partnership Act, 1932.
3. Explain the effect of a contract made by an agent with a third party
– (a) where the agent discloses the existence but not the name of the
principal; and (b) where the existence of the principal is not disclosed.
4. “Consumer Protection Act,1986 aims to provide for better protection
of the interests of consumers and for that purpose to make provision for the establishment
of consumer councils and other authorities for the settlement of consumers’'
disputes and for matters connected therewith”- Examine.
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1.5 RESEARCH METHODOLOGY AND STATISTICS
1. Which
measure of central tendency is used for the following situations? Justify your
answer.
a)
Government wanted to decide the living standard of people based on monthly
income in various taluks in a state and wanted to compare the taluks economic
status. The family monthly incomes of various taluks were collected. Which
central tendency measure will be appropriate and why?
b) The
state government wanted to introduce two types of family card based on subsidy.
The data were the same as the question (a). Lower the income the subsidy will
be more and higher income group will have less subsidiary. In this situation
which measures of central tendency is most suitable and give your reason.
c) The
government has a plan to introduce health policies based on the family income.
The policies are to be designed so that the family members will get health
benefits and the nominal payment levels will be fixed based on their annual
income of families. How will you go about it using averages and which one you
prefer in this case? Also state the reasons.
2. a)
Assume that you are planning to conduct market survey about green food products
from the public using questionnaire as a tool for data collection. You are
conducting pilot study to validate the tool and to perform data collection. You
want to decide the same size and how will you decide? Explain.
b) For the
same study, you want to know the satisfaction of the green food product
consumers and when the population is known, how will you decide your sample
size?
3. Give a
situation to apply cluster analysis and explain the steps as well as the expected
result according to you.
4. Assume that you
carried out ANOVA using a statistical package. Please sketch the important
outputs are to be discussed in this analysis. Give interpretation, for the
whole result.
1.6 INTERNATIONAL BUSINESS
1. The
study of international business is not different from the study of domestic business.
Thus, there is no point in having a separate course on international business.
“Evaluate this statement”.
2 ‘’Some
argue that the WTO is the third pillar of global business. But many argue that
the WTO is the Wrong Trade Organisation’’. Critically comment.
3. You are
the assistant to the CEO of a small textile firm that manufactures quality,
premium priced and stylish clothing. The CEO has decided to see what the
opportunities for exporting and asked you for advice as to the steps the company
should take. What advice would you give?
4. “Export
incentives are major factor to encourage the development of the FDI” – Do you
agree or disagree? Justify your answer.
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1.7 MANAGERIAL COMMUNICATION
1. You have
recently joined a branch of a Bank as its manager. Write a report to the head
office on the short falls in the routine work of the branch.
2. Design
an Agenda and Minutes of an annual general body meeting. (Assume your own
choice of company)
3. Explain
the process of designing and developing oral presentation. Also, prepare a five
minutes presentation to address your managers on any matter of your choice.
4. Develop
a complaint letter as a dealer to the manufacturer about the replacements of
defective products. Highlight the complaints pointed out by the customers regarding
the products.
1.8 ORGANIZATIONAL BEHAVIOUR
1. Prepare
an interview schedule for the concept Personality and its components, conduct
an interview with a few executives of any one organization known to you and
present the results with critical analysis.
2. To
highlight the concept, components, process, and importance of Groups in an organization
prepare a role play script and explain group dynamics.
3. After
listing out the qualities and theories of leadership view YouTube on executive
leadership and present the outcome of your perception on leadership.
4. Make
telephone calls to your friends and seniors working in various organizations
and collect information about their Organizational Culture, analyze them and
present them with issues and strategies.
MBA EM II YEAR
2.1 HUMAN RESOURCE MANAGEMENT
1. “Human
resource planning is a pre-requisite for effective management of human resources”.
In the light of this statement, analyse the significance of human resource
planning.
2. Explain
a sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4.
Performance Appraisal System helps employees to identify the areas in which they
need to improve – Do You agree or disagree? Justify with the suitable methods.
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2.2 MARKETING MANAGEMENT
1. What is
market segmentation? What are the different ways of segmentation? Suggest the
segmentation strategy for the following products: Edible oil, Table top wet
grinder and Business magazine.
2. What
strategies you would recommend to be followed during the four stages of PLC?
Identify one product and one service for each stage in the PLC. Give reasons
for your answer.
3. What are
the objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop, Sports
utility vehicle, designer tiles.
4. Do you
think that social media advertisements would kill all other traditional media?
Discuss your answer with proper justification. Also explain under what circumstances
online advertisements would be highly recommended
2.3 FINANCIAL MANAGEMENT
1. It is
usual to declare good dividends when the company is making good profit. It is
profitable for companies not to declare any dividend even when they are making
good profits. What will be the reaction of the shareholders? – Discuss.
2. “In
managing working capital the finance manager faces the problem of compromising
the conflicting goals of liquidity and profitability”. – Comment. What strategy
should the finance manager develop to solve this problem?
3. Design
an appropriate capital structure which yield more profitability for a service
industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The
success of a business concern depends upon the way in which it’s earnings are
computed, distributed and retained”- Comment on this statement.
2.4 OPERATIONS MANAGEMENT
1.
Elaborate the role of SAP software applications on supply chain management.
2. As an
automobile production manager, how will you take Make or Buy decision in your
unit?
3.
"Spending Money for Maintenance is waste" - Discuss.
4. Describe the steps in ISO quality certification process by any Agency
in India.
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2.5 PROJECT MANAGEMENT AND
ENTREPRENEURSHIP
1. Identify
five common project risk strategies employed to address the threats in the new
Mall construction. Give an example of each.
2. How the
software projects are different from other project. Describe the various phases
of software project life cycle with the illustration.
3.
Critically examine the generic strategies that can help an entrepreneur to maintain
competitive advantage of their products. Use the relevant examples to support
the answer.
4. Does
Government of India policy measures are promoting Women entrepreneurship in
India? Suggest the ways to develop women entrepreneurs.
2.6 STRATEGIC MANAGEMENT
1. Take an
imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths.
Use a
decision tree to illustrate these different possible paths.
2. Carry
out SWOT analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example for success and failure. Give reasons for the success and failure.
4.
“Technological factors represent major opportunities and threats, which must be
taken into account while formulating strategies.” –Discuss. How will a firm
build a sustainable technology based competitive advantage?
2.7.1 HRM : (a) LABOUR WELFARE AND
INDUSTRIAL RELATIONS
1.
“Favourable working environment enhances the efficiency of workers and includes
proper illumination, safety, temperature, ventilation, sanitation, cleanliness
and canteen facilities”. Comment
2. Do you
agree that the problems of social security in industries have become complex
due to inadequate training, lack of education, low wages and the failure to
make provisions against the industrial hazards by industries? Justify your
stand with valid reasons.
3.
“Collective bargaining assumes collective wisdom of both management and labour”-Discuss.
4. Why
trade unions in India suffer from multiplicity, inter-union rivalry and politicization?
Suggest remedial measures to be taken to safeguard the trade unions from these
issues.
2.7.1 HRM: (b) TRAINING AND DEVELOPMENT
1. If
training is the possible solution, then find out the best approaches in a given
situation like coaching, mentoring, feedback, classroom training, team building
– Give example.
2. Evolve a
new evaluation scheme for training of bank officials to eliminate the disadvantages
of existing evaluation scheme
3. HR
functionaries are better suited to become trainers than line managers. They don’t
require training as they are experts in training. Give at least four arguments
for against this statement.
4. Prepare
a developmental job assignment for a newly joined marketing trainee who is
found to be having high potential – Give example.
2.7.2 MM : (a) SALES AND DISTRIBUTION
MANAGEMENT
1. Give the
picture of Impact of sales motivation on FMCG organizational performance of
P&G.
2. Is
Personal selling practices the best way to enhance sales of industrial Products
in power sector? Give your answer and justify.
3. Discuss
the sales promotions and advertising effect on sales performance of consumer
goods of Unilever.
4. ‘GIG’
Economy and freelancers as distribution agents in food delivery service. Bring
out its future trend in India.
.
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2.7.2 MM : (b) MARKETING RESEARCH AND CONSUMER
BEHAVIOUR
1. How
marketing research helps for the FMCG manufacturing company for segmenting the
market.
2. Develop
a questionnaire for conducting survey for meaning hospital service quality.
3.
Marketing research agencies plays a major role in today’s business world though
it has demerits – Explain with example.
4. What are
the application areas of market research in present scenario and explain about
any three of them with examples.
2.7.3 FM : (a) INVESTMENT, SECURITY AND
PORTFOLIO MANAGEMENT
1. As an
investment advisor what feature would you suggest being included in the investment
bunch of a client? And also suggest where an investor should be careful.
Consider the above statements and keep the present situation in mind Give your
suggestions.
2. The
technical analyst places a great deal of importance on supply and demand in
stock pricing. Presumably the fundamental analyst also believes that supply and
demand are important. In what ways do the two groups disagree on the subject?
3. ”The
concept of a random walk in stock prices is bizarre and implies totally irrational
behaviour by the investing public. Nothing could be further from the truth than
random walk. Prices are related to fundamental economic worth is misleading.” –
Comment.
4. Comment on
the following statement “since Markowitz portfolio theory requires so many
assumptions, the notion that investors should be concerned with the risk of the
overall portfolio rather than the risk of the individual securities is misleading”.
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2.7.3 FM: (b) MANAGEMENT OF FINANCIAL
SERVICES
1. Discuss
the features of the framework of regulation of the credit information companies
in India. What are the regulatory and supervisory objectives of the RBI in
relation to the NBFCs? Explain the main elements of the RBI framework of NBFC
regulation.
2. Do you
think credit analysis is essential before providing loan to customers? Explain
various credit appraisal techniques used by commercial banks to analyse the
credit worthiness of borrowers.
3. “Tax
considerations give a definite advantage to hire purchase financing option” Do
you agree? Explain
4. What
kind of changes needed in the venture capital financing when an economy is in
the recession? Suggest some strategies approaches that are well suited for venture
capital financing for industrial activities.
2.7.4 PM: (a) PRODUCTION, PLANNING,
CONTROL AND MAINTENANCE
1. Write
your own idea about the Concept of division of labour and how it can be applied
to Production planning and control.
2. Is the
Production planning and control function getting to be increasingly people-centric?
If so, what may be the reason?
3. Write
your prognosis for the future of Production planning and control discipline in
general.
4. Assume
yourself as a Maintenance manager in a Hotel Industry. Write your views about
the merits and demerits of different types of Maintenance that can be practiced
in Hotel Industry.
2.7.4 PM : (b) QUALITY MANAGEMENT
1. The
plan-do-check-act (PDCA) principles are another essential tool for implementing
a TQM programme successfully in Indian organisations. Are you agreeing PDCA
also referred to as the Deming Wheel, is the principles of continuous
improvement?
2. Cross
functional management recognises that no organisational unit can by itself
control every aspect of the business operations to ensure that the customer’s
requirements are met.
3. Quality
policy is a broad guide to action. It is a statement of principles. A policy differs
from a procedure which details how some activity shall be accomplished. Thus a
quality policy might state that quality cost will be measured.
4. To
organise companywide QC circle symposiums of which the results of QC circle
activities can be announced. Making presentation of QC circle activities is a
valuable method of ensuring the QC circle summarizes the results of their activities.
2.7.5 SYSTEMS: (a) PERSONAL PRODUCTIVITY
TOOLS
1. Prepare
an Advertisement for launching a new product using Superscript, format the
cells and make a macros and mail merge the final copy. Prepare a links for the
highlighted products.
2. Prepare
an Excel Sheets purchase of new machineries to XYZ Company by using Various
Mathematical Functions, Statistical functions, financial functions, and Text
functions. Attach the copy of excel sheets for each
functions.
3. Discuss
the procedure and advantages of creating Personal signature file message.
Attach the image of this and discuss the steps followed in creating the personal
signature file. Explain the role of ISDN and ISP in creation process. Attach
the image for all the process.
4. With the
rise of social media, many small businesses have had to alter their operational
strategies to adapt. Social media affects business of all sizes in several
different ways. Because of social media, businesses must make their brands more
personal, market their products differently and communicate with customers in
new ways – Comment this statement with reasonable points
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2.7.5 (b) INFORMATION TECHNOLOGY
1. Few eBay
users believe that the use of sniping software is unfair and that eBay should
prohibit its use. Present the facts and logical arguments that would convince
eBay to prohibit the use of sniping software.
2. Visit
the website of Air India (www.airindia.in) & Spice Jet (www.spicejet.com) and compare them.
3. Visit
the applications area of www.oracle.com and www.microsoft.com to find any
difference between Oracle’s ERP and Microsoft’s Dynamics. Submit detailed report
regarding this.
4.
Construct an ER diagram for a departmental store. Take the entities to define different
activities (like purchase, sales), different types of employees (e.g. manager,
supervisor), section (e.g. cosmetics, kids), customers and other departments of
the store. Take appropriate attributes to define the entities. Construct
appropriate table from the diagram.
MBA FINANCIAL MANAGEMENT I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1.
Management is said to have universal application. How do you justify the Universality
of Management? Give examples to illustrate your arguments.
2. “The
importance of strategic planning is now fully realized by the Indian corporate
sector than before” – Discuss
3. Explain
about the personal challenges involved in becoming a manager and a leader in
today's turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities – Do you agree? Give reasons.
1.2 MARKETING MANAGEMENT
1. What is market segmentation? What are the different
ways of segmentation? Suggest the segmentation strategy for the following
products: Edible oil, Table top wet grinder and Business magazine.
2. What
strategies you would recommend to be followed during the four stages of PLC?
Identify one product and one service for each stage in the PLC. Give reasons
for your answer.
3. What are
the objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop, Sports
utility vehicle, designer tiles.
4. Do you
think that social media advertisements would kill all other traditional media?
Discuss your answer with proper justification. Also explain under what circumstances
online advertisements would be highly recommended.
1.3 FINANCIAL MANAGEMENT
1. It is
usual to declare good dividends when the company is making good profit. It is
profitable for companies not to declare any dividend even when they are making
good profits. What will be the reaction of the shareholders? – Discuss.
2. “In
managing working capital the finance manager faces the problem of compromising
the conflicting goals of liquidity and profitability”. – Comment. What strategy
should the finance manager develop to solve this problem?
3. Design
an appropriate capital structure which yield more profitability for a service
industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The
success of a business concern depends upon the way in which it’s earnings are
computed, distributed and retained”- Comment on this statement.
1.4 OPERATIONS MANAGEMENT
1.
Elaborate the role of SAP software applications on supply chain management.
2. As an
automobile production manager, how will you take Make or Buy decision in your
unit?
3.
"Spending Money for Maintenance is waste" – Discuss.
4. Describe the steps in ISO quality certification process by any Agency
in India
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human
resource planning is a pre-requisite for effective management of human resources”.
In the light of this statement, analyse the significance of human resource
planning.
2. Explain
a sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4.
Performance Appraisal System helps employees to identify the areas in which they
need to improve – Do You agree or disagree? Justify with the suitable methods.
1.6 STATISTICS FOR MANAGERS
1. Develop
a research problem that requires the use of discriminate analysis. Use ‘entered
college’ ‘did not enter college’ as dependent variables. Discuss with basic
functions
2. A
Statistical survey is a scientific process of collection and analysis of
numerical data. Explain the stages of statistical survey. Describe the various
methods for collecting data in a statistical survey.
3. Two
groups of 100 people each were taken for testing the use of vaccine. 15 persons
contracted the disease out of the inoculated persons, while 25 contracted the
disease in the other group. Test the efficiency of the vaccine, use X square
value (at 5 percent level for one degree of freedom the value of X square =
3.82)
4. A panel
of two judges P and Q graded seven dramatic performance by independently
awarding marks as follows Performance: 1 2 3 4 5 6 7
Marks by P:
46 42 44 40 43 41 45
Marks by Q 40 38 36 35 39 37 41
The eighth
performance, for which judge Q could not attend, was awarded 37 marks by judge
P. If judge Q has also been present, how many marks would be expected to have
been awarded by him to the eighth performance?
1.7 MANAGERIAL COMMUNICATION
1 You have
recently joined a branch of a Bank as its manager. Write a report to the head
office on the short falls in the routine work of the branch.
2. Design
an Agenda and Minutes of an annual general body meeting. (Assume your own
choice of company)
3. Explain
the process of designing and developing oral presentation. Also, prepare a five
minutes presentation to address your managers on any matter of your choice.
4. Develop
a complaint letter as a dealer to the manufacturer about the replacements of
defective products. Highlight the complaints pointed out by the customers regarding
the products.
1.8 ACCOUNTING FOR MANAGERS
1.
Enumerate the ratios that measure a firm’s overall effectiveness and specify
the related formula.
2.
“Depreciation is a process of allocation and not of valuation.” – Comment.
3. It is
said that only cash cost are relevant for capital budgeting decision. However,
depreciation which is a non-cash cost is a prominent part of cash flow analysis
for such an investment decision. How do you explain this paradox?
4. It is
said, “cost accounting is a system of foresight and not post-mortem examination;
it turns losses into profit, speeds up activities and eliminates wastes”.
Discuss in detail this statement.
MBA FINANCIAL MANAGEMENT II YEAR
2.1 MANAGEMENT OF FINANCIAL SERVICES
1. Discuss
the features of the framework of regulation of the credit information companies
in India. What are the regulatory and supervisory objectives of the RBI in
relation to the NBFCs? Explain the main elements of the RBI framework of NBFC
regulation.
2. Do you
think credit analysis is essential before providing loan to customers? Explain
various credit appraisal techniques used by commercial banks to analyse the
credit worthiness of borrowers.
3. “Tax
considerations give a definite advantage to hire purchase financing option” Do
you agree? Explain
4. What
kind of changes needed in the venture capital financing when an economy is in
the recession? Suggest some strategies approaches that are well suited for venture
capital financing for industrial activities.
2.2 INTERNATIONAL FINANCE
1. Describe
the current trends in the balance of payments of some of the countries of the
Asia- pacific region.
2.
"The International economy is fast turning into a borderless global
economy" Critically analyze in relation to International Financial system.
3. As an
executive of a leading institution, what factors should you critically evaluate
with respect to a large industrial project, from the perspective of environmental
and economic viability.
4.
“Exchange rate is focal point to understand the whole mechanism of monetary system”
Justify the statement with illustration
2.3 DERIVATIVES MANAGEMENT
1. “The
basic purpose of derivatives instruments is to provide commitments to price for
future dates for giving against adverse movement in future prices.” Discuss and
critically examine the statement.
2. Options
are the safest instrument for the investors for the investment purpose. Options
writer has limited profit and unlimited losses whereas option buyer has limited
losses and unlimited profits.” Critically evaluate the above statements with
suitable examples.
3. “Besides
serving as a barometer of the economy /market, the index also has other
applications in finance.” – Elaborate the application of index.
4. “Forward
contracts act as force runners of futures market” – Critically evaluate the
statement in the light of growth of forward market worldwide.
2.4 RISK MANAGEMENT AND INSURANCE
1.
Elaborate the loss control measures of any manufacturing company of your choice.
2. Describe
the structure of Indian general insurance industry and explain the products
being offered by them.
3. From the
balance sheet of a company of your choice, analyze all risk and ERM from asset
side and from liability’s side. Create a list of actions for the ERM functions.
4.
“Privatization of insurance sector has led to substantial growth in the
insurance business in India and also led to improvement in confidence among
policy holders.” – Give your comments
2.5 INVESTMENT, SECURITY AND PORTFOLIO
MANAGEMENT
1. As an
investment advisor what feature would you suggest being included in the investment
bunch of a client? And also suggest where an investor should be careful.
Consider the above statements and keep the present situation in mind Give your
suggestions.
2. The
technical analyst places a great deal of importance on supply and demand in
stock pricing. Presumably the fundamental analyst also believes that supply and
demand are important. In what ways do the two groups disagree on the subject?
3. ”The
concept of a random walk in stock prices is bizarre and implies totally irrational
behaviour by the investing public. Nothing could be further from the truth than
random walk. Prices are related to fundamental economic worth.” Comment
4. Comment
on the following statement “since Markowitz portfolio theory requires so many
assumptions, the notion that investors should be concerned with the risk of the
overall portfolio rather than the risk of the individual securities is misleading.”
2.6 STRATEGIC MANAGEMENT
1. Take an
imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths. Use a decision
tree to illustrate these different possible paths.
2. Carry
out SWOT analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example for success and failure. Give reasons for the success and failure.
4.
“Technological factors represent major opportunities and threats, which must be
taken into account while formulating strategies.” – Discuss. How will a firm
build a sustainable technology based competitive advantage?
2.7.1 E-COMMERCE
1.
Electronic Commerce is commonly known as e-commerce, is a process of buying and
selling of goods or services using electronic systems. List out the applications
and benefits of e-commerce.
2. Discuss
the role of data mining techniques and data visualization in ECommerce.
3. Compare
the communication system in traditional business and on-line business.
4. Discuss
the challenges and opportunities of e-commerce in Indian Software Industry.
2.7.2 BUSINESS RESEARCH METHODS
1.
“Research is much considered with proper fact finding, analysis and Evaluation.”
Do you agree with this statement? Substantiate your view with the following
situation. You are the HRD Manager with ABB (India). ABB has recently taken
over a major unit in Kolkata. You are sent on a posting there and are given the
task of introducing a new operation scheme which your parent organization feels
will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge
their views and opinion about the takeover and their expectations before
introducing the scheme.
2. In order
to improve the importance of chi square analysis, correlation analysis and t
test. Create tables with imaginary and appropriate values and explain the results.
3. “Every
data collection method has its own built-in biases. Therefore, resorting to multi
method of data collection is only going to compound the biases”. How do you
critique this statement?
4. “Data
processing is an intermediary stage of work between data collection and data
analysis”- Explain the statement by enumerating the various operations involved
in it..
MBA HUMAN RESOURCE MANAGEMENT I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1.
Management is said to have universal application. How do you justify the Universality
of Management? Give examples to illustrate your arguments.
2. “The
importance of strategic planning is now fully realized by the Indian corporate
sector than before”- Discuss
3. Explain
about the personal challenges involved in becoming a manager and a leader in
today's turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities - Do you agree? Give reasons.
1.2 MARKETING MANAGEMENT
1. What is
market segmentation? What are the different ways of segmentation? Suggest the
segmentation strategy for the following products: edible oil, table top wet
grinder and business magazine.
2. What
strategies you would recommend to be followed during the four stages of PLC?
Identify one product and one service for each stage in the PLC. Give reasons
for your answer.
3. What are
the objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop, Sports
utility vehicle, designer tiles.
4. Do you
think that social media advertisements would kill all other traditional media?
Discuss your answer with proper justification. Also explain under what circumstances
online advertisements would be highly recommended.
1.3 FINANCIAL MANAGEMENT
1. It is
usual to declare good dividends when the company is making good profit. It is
profitable for companies not to declare any dividend even when they are making
good profits. What will be the reaction of the shareholders? Discuss.
2. “In
managing working capital the finance manager faces the problem of compromising
the conflicting goals of liquidity and profitability”. –Comment. What strategy
should the finance manager develop to solve this problem?
3. Design
an appropriate capital structure which yield more profitability for a service
industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The
success of a business concern depends upon the way in which it’s earnings are
computed, distributed and retained”- Comment on this statement
1.4 OPERATIONS MANAGEMENT
1. Elaborate the role of SAP software applications on
supply chain management.
2. As an
automobile production manager, how will you take Make or Buy decision in your
unit?
3.
"Spending Money for Maintenance is waste" - Discuss.
4. Describe the steps in ISO quality certification process by any Agency
in India
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human
resource planning is a pre-requisite for effective management of human resources”.
In the light of this statement, analyse the significance of human resource
planning.
2. Explain
a sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4. Performance
Appraisal System helps employees to identify the areas in which they need to
improve – Do You agree or disagree? Justify with the suitable methods.
1.6 STATISTICS FOR MANAGERS
1. Develop
a research problem that requires the use of discriminate analysis. Use ‘entered
college’ ‘did not enter college’ as dependent variables. Discuss with basic
functions
2. A
Statistical survey is a scientific process of collection and analysis of numerical
data. Explain the stages of statistical survey. Describe the various methods
for collecting data in a statistical survey.
3. Two
groups of 100 people each were taken for testing the use of vaccine. 15 persons
contracted the disease out of the inoculated persons, while 25 contracted the
disease in the other group. Test the efficiency of the vaccine, use X square
value (at 5 percent level for one degree of freedom the value of X square =
3.82)
4. A panel
of two judges P and Q graded seven dramatic performance by independently
awarding marks as follows Performance: 1 2 3 4 5 6 7
Marks by P:
46 42 44 40 43 41 45
Marks by Q
40 38 36 35 39 37 41
The eighth
performance, for which judge Q could not attend, was awarded 37 marks by judge
P. If judge Q has also been present, how many marks would be expected to have
been awarded by him to the eighth performance?
1.7 MANAGERIAL COMMUNICATION
1. You have
recently joined a branch of a Bank as its manager. Write a report to the head
office on the short falls in the routine work of the branch.
2. Design
an Agenda and Minutes of an annual general body meeting. (Assume your own
choice of company)
3. Explain
the process of designing and developing oral presentation. Also, prepare a five
minutes presentation to address your managers on any matter of your choice.
4. Develop
a complaint letter as a dealer to the manufacturer about the replacements of
defective products. Highlight the complaints pointed out by the customers regarding
the products..
1.8 ORGANIZATIONAL BEHAVIOUR
1. Prepare
an interview schedule for the concept Personality and its components, conduct
an interview with a few executives of any one organization known to you and
present the results with critical analysis.
2. To
highlight the concept, components, process, and importance of Groups in an organization
prepare a role play script and explain group dynamics.
3. After
listing out the qualities and theories of leadership view YouTube on executive
leadership and present the outcome of your perception on leadership.
4. Make
telephone calls to your friends and seniors working in various organizations
and collect information about their Organizational Culture, analyze them and
present them with issues and strategies.
MBA HUMAN RESOURCE MANAGEMENT II
YEAR
2.1 ORGANISATIONAL DEVELOPMENT AND
MANAGEMENT OF CHANGE
1. Organizational
development is in enviable and continuous process. As a consultant how do you
accept this statement? Give your views.
2. Power
and politics are associated factors .As a management student how would you
relate and compare both power and politics in organizational development context.
3.
Organizational interventions are different in its significance. How would you classify
and apply those interventions for organizational development. Discuss.
4. As OD
consultant what type of changes and levels of changes you would observe and
study in any organization.
2.2 TRAINING AND DEVELOPMENT
1. Evolve a
new evaluation scheme for training Bank officials training programmes that is
capable of eliminating the disadvantages from the existing evaluation scheme –
Discuss.
2. Identify
the ways and options to fill performance gaps- with example.
3. HR
functionaries are better suited to become trainers than line managers. They don’t
require training as they are experts in training. Give at least four arguments
for against this statement.
4. Prepare
a developmental job assignment for a newly joined marketing trainee who is
found to be having high potential – Give example.
2.3 LABOUR WELFARE
1)
Elucidate and discuss the various obstacles in the growth of Trade Unions in India.
2) Explain
the concept and objectives of ‘Social Security’. Give a brief account of the
various social security schemes available in India.
3)
Enumerate the contributions of Labour Legislations in India towards Industrial growth.
4) Explain
the following in detail
a)
Suggestions to Strengthen Trade Unions in India
b) Benefits
of Collective Bargaining
c)
Prevention of Industrial Disputes in India
d) Need and Importance of Labour Welfare in India.
2.4 INDUSTRIAL RELATIONS
1. In
analyzing industrial relations, the role of social change cannot be overlooked.
As it equally influences both employee and management, which is obvious from the
fact that today’s management has increasingly become professional, there is a
greater thrust on the use of behaviour techniques in dealing with human side of
enterprise – Do you agree with the statement? Justify.
2. “The
responsibility of nurturing a healthy industrial climate lies with the management,
the unions and the government. The political parties, the community and the
society should also play a decisive role in improving the existing industrial
relations and if there is any dispute or conflict, it should be settled by
mutual negotiation or conciliation or voluntary arbitration” – Comment on the
above statement and suggest the ways of promoting industrial peace at this
juncture.
3. The
industrial relations can be viewed from the various angles which may range from
the economic and social, political to the legal, psychological and managerial.
But none of these give a perfect view of industrial relations but certainly
adds to our intellectual dimensions in this context – Critically evaluate the
statement and relate any two approaches of industrial relations system to the
above circumstances.
4. The
effect of both strikes and lockouts are the same, as they both ensure that workers
will be away from work. Examine whether and why management wants to declare
lockouts and when workers want to go on strikes. Also identify the ways and
means of resolving such disputes within the organisation and through
alternative mechanisms.
2.5 WAGES AND SALARY ADMINISTRATION
1. Compare
and contrast wage fixation principles and practices in public and private
sector.
2. What is
the basis for occupational wage differentials support with live examples?
3. Write an
essay on executive compensation practices in India.
4. Why pay
commission abolition proposed by government of India? Give SWOT analytical
report.
2.6 STRATEGIC MANAGEMENT
1. Take an
imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths. Use a decision
tree to illustrate these different possible paths.
2. Carry
out SWOT analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example for success and failure. Give reasons for the success and failure.
4.
“Technological factors represent major opportunities and threats, which must be
taken into account while formulating strategies.” – Discuss. How will a firm
build a sustainable technology based competitive advantage?
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2.7.1 E-COMMERCE
1. “Electronic
Commerce is commonly known as e-commerce, is a process of buying and selling of
goods or services using electronic systems. List-out the applications and
benefits of e-commerce.
2. Discuss
the role of data mining techniques and data visualization in E-Commerce.
3. Compare
the communication system in traditional business and on-line business.
4. Discuss
the challenges and opportunities of e-commerce in Indian Software Industry.
2.7.2 BUSINESS RESEARCH METHODS
1.
“Research is much considered with proper
fact finding, analysis and Evaluation.” –Do you agree with this statement.
Substantiate your view with the following situation. You are the HRD Manager
with ABB (India). ABB has recently taken over a major unit in Kolkata. You are
sent on a posting there and are given the task of introducing a new operation
scheme which your parent organization feels will improve efficiency. But you
perceive during your stay that there is an underlying dissatisfaction amongst
the employees and it is essential to gauge their views and opinion about the
takeover and their expectations before introducing the scheme.
2. In order to improve the importance of chi square analysis,
correlation analysis and t test. Create tables with imaginary and appropriate
values and explain the results.
3. “Every data collection method has its own built-in biases. Therefore,
resorting to multi method of data collection is only going to compound the
biases”. How do you critique this statement?
4. “Data processing is an intermediary stage of work between data
collection and data analysis”- Explain the statement by enumerating the various
operations involved in it.
MBA INFORMATION SYSTEM I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1.
Management is said to have universal application. How do you justify the Universality
of Management? Give examples to illustrate your arguments.
2. “The
importance of strategic planning is now fully realized by the Indian corporate
sector than before.” – Discuss.
3. Explain
about the personal challenges involved in becoming a manager and a leader in
today's turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities. - Do you agree? Give reasons.
1.2 MANAGERIAL ECONOMICS
1. “The
objective of Managerial Economics is to provide framework for analysing business
decisions. Instead of presenting detailed list of rules for specific decision-making,
managerial economics addresses the larger economic forces that shape day-to-day
decision-making”. Critically analyse the above statement.
2. “Outline
the various steps which would be necessary if you were asked to forecast demand
for a typical mass consumption item”.
3. “If the
production function is homogeneous with constant returns to scale everywhere,
the returns to a single variable factor will be diminishing.” – Comment.
4.
“Short-run average variable cost curve is saucer-shaped but the short-run average
total cost curve cannot be saucer-shaped”. Discuss in detail.
1.3 ACCOUNTING AND FINANCE FOR MANAGERS
1.
Enumerate the ratios that measure a firm’s overall effectiveness and specify
the related formula.
2.
“Depreciation is a process of allocation and not of valuation.” – Comment.
3. It is
said that only cash cost are relevant for capital budgeting decision. However,
depreciation which is a non-cash cost is a prominent part of cash flow analysis
for such an investment decision. How do you explain this paradox?
4. It is
said, “cost accounting is a system of foresight and not post-mortem examination;
it turns losses into profit, speeds up activities and eliminates wastes”.
Discuss in detail this statement
1.4 MARKETING MANAGEMENT
1. What is
market segmentation? What are the different ways of segmentation? Suggest the
segmentation strategy for the following products: edible oil, table top wet
grinder and business magazine.
2. What
strategies you would recommend to be followed during the four stages of PLC?
Identify one product and one service for each stage in the plc. Give reasons
for your answer.
3. What are
the objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop, sports
utility vehicle, designer tiles.
4. Do you
think that social media advertisements would kill all other traditional MEDIA?
Discuss your answer with proper justification. Also explain under what circumstances
online advertisements would be highly recommended.
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human
resource planning is a pre-requisite for effective management of human resources.”
In the light of this statement, analyse the significance of human resource
planning.
2. Explain
a sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4.
Performance Appraisal System helps employees to identify the areas in which they
need to improve – Do You agree or disagree? Justify with the suitable methods.
1.6 PRODUCTION AND MATERIALS MANAGEMENT
1. Suggest
the factors governing the choice of site for a manufacturing plant in a city or
sub- urban part of a city.
2. Give a
specimen of Gantt Charts which is normally used in the production planning and
control department and describe briefly how it could be used for checking the
actual progress of a job against the schedule.
3. Discuss
the functions of purchasing department in an industry. Explain some methods of
purchasing commonly adopted in an industrial purchasing. Why should the
purchasing documents be legally sound?
4.
Elaborate the various costs that are involved in inventory problems with
suitable examples. How are they inter related?
1.7 RESEARCH METHODS FOR MANAGEMENT
1.
“Research is much considered with proper
fact finding, analysis and Evaluation.” – Do you agree with this statement.
Substantiate your view with the following situation. You are the HRD Manager
with ABB (India). ABB has recently taken over a major unit in Kolkata. You are
sent on a posting there and are given the task of introducing a new operation
scheme which your parent organization feels will improve efficiency. But you
perceive during your stay that there is an underlying dissatisfaction amongst
the employees and it is essential to gauge their views and opinion about the
takeover and their expectations before introducing the scheme.
2. In order to improve the importance of chi square analysis,
correlation analysis and t test. Create tables with imaginary and appropriate
values and explain the results.
3. “Every data collection method has its own built-in biases. Therefore,
resorting to multi method of data collection is only going to compound the
biases”. How do you critique this statement?
4. “Data processing is an intermediary stage of work between data
collection and data analysis”- Explain the statement by enumerating the various
operations involved in it.
MBA INFORMATION SYSTEM II YEAR
2.1 ORGANIZATIONAL BEHAVIOUR
1. Prepare an interview schedule for the concept Personality
and its components, conduct an interview with a few executives of any one
organization known to you and present the results with critical analysis.
2. To
highlight the concept, components, process, and importance of Groups in an organization
prepare a role play script and explain group dynamics.
3. After
listing out the qualities and theories of leadership view YouTube on executive
leadership and present the outcome of your perception on leadership.
4. Make
telephone calls to your friends and seniors working in various organizations
and collect information about their Organizational Culture, analyze them and
present them with issues and strategies.
2.2 MANAGEMENT INFORMATION SYSTEM
1. A Person
who understands all about Computer Hardware, software and Programming may not
be suited to design a computer based Management Information System. Why not?
2. A
Company decided to implement a highly integrated management information system.
Any transaction entered in to the system would immediately affect all related
functional subsystem at all levels of activity. The system was never implemented
successfully. Why do you think it was a failure?
3. Using
the Example of Selecting a personal computer show the elimination by aspects
Decision procedure.
4. Discuss
the amount of centralization that PBS has and whether this is functional or
dysfunctional.
2.3 DATABASE MANAGEMENT SYSTEM
1. Discuss
the various update operation on relation and types of integrity constraints
that must be checked for each update operation?
2. Describe
the three-level architecture of DBMS? Also explain its importance in a database
environment.
3. What do
you understand by distributed databases? Give the various advantages and disadvantages
of distributed database management system.
4. What are
the ACID properties? Define atomicity, Consistency, isolation, and durability
and illustrate them through examples?
2.4 E-COMMERCE
1.
Electronic Commerce is commonly known as e-commerce, is a process of buying and
selling of goods or services using electronic systems. List out the applications
and benefits of e-commerce.
2. Discuss
the role of data mining techniques and data visualization in ECommerce.
3. Compare
the communication system in traditional business and on-line business.
4. Discuss
the challenges and opportunities of e-commerce in Indian Software Industry.
2.5 ENTERPRISE RESOURCE PLANNING
Identify
the Organization that has requirement for ERP systems implementations and make
an introspection of the functionality that requires such implementation. On
behalf of the Organization prepare
1) A
hardware Requirement details and submit.
2) A user
Interface details and submit.
3) A gap
analysis report and submit.
4)Identify
the Organization that has requirement for ERP systems implementations and make
an introspection of possible failure source to ERP implementation
2.6 DATA WAREHOUSING AND DATA MINING
1. Is
snowflake schema one of the forms of arrangement in fact table. How many fact
tables are there in snowflake schema? Is fact table normalized or de
normalized?
2. If you
are an expert in data mining preparation, then prepare a comparison chart for
discrete and continuous data? How do you differentiate between discrete and
continuous data? Justify your answer with examples.
3. Explain
the classification of data mining systems.
4. Elaborate how data warehousing and OLAP Technology useful for data
mining.
2.7.1 SOFTWARE PROJECT MANAGEMENT
1. A public
library is considering the implementation of a computer-based system to help
administer book loan at libraries. Identify the stakeholders in such a project.
What might be the objectives of such a project and how might the success of the
project be measured in practical terms?
2. Assume
that a company has decided on a COTS solution that will replace the whole of
the existing maintenance accounting system rather than simply plugging in
additional modules to deal with group accounts. Write a memorandum to the
company’s legal department outlining the important provisions that a contract
to supply this system should have.
3. An
organization is contemplating the purchase of a project planning software tool
such as MS project and has decided to draw up quality specifications for the
package. The features that they are particularly concerned are, to set up details
of new projects and updating the project details with information about actual
work completed. Draw up quality specifications in respect of the qualities of
1) Usability 2) Reliability 3) Recoverability
4. Abc
software company is to develop software for effective counseling for allotment
of engineering seats for students with high scores ranking from top colleges.
The product has to be upgraded if the common entrance score is to be considered.
Describe the appropriate product development life cycle and the standard skills
required.
2.7.2 ADVANCED WEB DESIGN
1. Develop XML
document that will hold player (Like Cricket) collection with field for player
- name, age, batting - average and highest - score. Write suitable document
type definition and schema for the XML.
2. Develop a web
page for employee registration form using HTML and validate the registration
form with JavaScript.
3. What is RMI?
Create a remote phone book server that maintains a file of names and phone
numbers and a client allows the user to scroll through the file using RMI
concept.
4. Create a
website for a online super market. The website should have a home page which
helps the users to navigate to various other pages. Every web page in the
website gives a detailed description of different items present in the super market.
Make the website user friendly by adding relevant images and other formatting
options. The last web page should present a feedback form for the customer.
MBA INTERNATIONAL BUSINESS I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1. Management is
said to have universal application. How do you justify the Universality of
Management? Give examples to illustrate your arguments.
2. “The importance
of strategic planning is now fully realized by the Indian corporate sector than
before”- Discuss
3. Explain about
the personal challenges involved in becoming a manager and a leader in today's
turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities - Do you agree? Give reasons.
1.2 INTERNATIONAL ACCOUNTING
1. “Cost
volume profit analysis is an important analysis which is commonly applied by
the irresponsive of industries”. Do you accept? What are your comments towards
this statement? Discuss.
2.
Inflation is a key factor and it must be duly considered while preparing all
sorts of budgets”. Do you agree? Justify your stand with your valuable inputs.
3. “There
is a vast amount of practical gap on application of accounting practices between
Domestic and International Accounting”. Comment on this with your valuable
supportive arguments.
4. “Several
issues are existing in International Financial statement Analysis and at the
same time many meaningful unlocking tools are there”. What is your opinion?
Comment on this.
1.3 INTERNATIONAL ECONOMICS
1. Do you
find any correlations among Oil, Gold and exchange rates in terms of their
price change? Explain the interaction among them in the international market
survey.
2. Compare
the benefits of liberalization with globalization, which influence the economic
growth of India in last two decades.
3. Whether
under developed countries in WTO succeed their demands? Justify your views with
strong reasons.
4. Can you
say that the modern theory of HECKSHER & OHLIN applies to the Indian
Economy in the post or pre-liberalization? Illustrate with supporting data.
1.4 INTERNATIONAL BUSINESS ENVIRONMENT
1.
"Knowledge of International Business Environment is essential for the
players of International Business" - Elaborate with an example of
multinational company.
2.
"When is the time deemed to be the essence of the contract in performance
of contract and with what consequences? Pinch out the rules of law relating to
the time and place of performance in modern business environment.
3. “The
effect of country’s political system on its business environment and economic
development”-Discuss
4. “India’s
competitive advantage in industries like IT, Textiles, Gems and jewellery –Strength
and Threats”. Illustrate the statement.
1.5 FOREIGN POLICY OF INDIA
1. “Trends
in foreign trade and the composition of imports and exports along with its
composition over the past years” – Discuss
2. Discuss
India’s participation in UN peace keeping and its claim for a permanent seat in
the Security Council
3. Analyse
the relevance of non-alignment in the post cold war period
4. In what
way India’s foreign policy is instrumental/detrimental for the promotion of
India’s international trade? Illustrate your answer
1.6 INFORMATION TECHNOLOGY AND E-COMMERCE
1. Give an
example of e-learning system implemented in India. Identify the hardware,
software and personal requirement for purpose of implementation of such an
educational system.
2. Discuss
the security requirements of internet and Ecommerce application and how these
requirements are fulfilled by various hardware and software systems.
3. Compare
and contrast the traditional business with electronic commerce in an apparels
business.
4. Once a
company has acquired customer, the key to maximizing revenue is keeping them.
Explain how e-commerce is helpful in customer retention?
1.7 COMMUNICATION FOR GLOBAL MANAGERS
1. “For
productive business meetings, listening and non verbal communication skills are
the key attributes”. Explain with appropriate examples.
2. “A cry
of agony is more powerful than the tale of woe”. Elaborate this statement in
the context of Non-verbal communication. State the positive and negative gesture
in non-verbal communication.
3.
Elucidate the measures that have to be considered in managing the cross cultural
communication with examples.
4. “Pen is
mightier than sword”. Explain this statement, elaborating the strength of
written communication.
1.8 ORGANISATIONAL BEHAVIOUR
1. Prepare
an interview schedule for the concept Personality and its components, conduct
an interview with a few executives of any one organization known to you and
present the results with critical analysis.
2. To
highlight the concept, components, process, and importance of Groups in an organization
prepare a role play script and explain group dynamics.
3. After
listing out the qualities and theories of leadership view YouTube on executive
leadership and present the outcome of your perception on leadership.
4. Make
telephone calls to your friends and seniors working in various organizations
and collect information about their Organizational Culture, analyze them and
present them with issues and strategies.
MBA INTERNATIONAL BUSINESS II YEAR
2.1 INTERNATIONAL HUMAN RESOURCE
MANAGEMENT
1. Assume
yourself as a managing director of a multinational corporation; what are the
measuring tools you will utilize to evaluate the impacts of inter country differences
on HRM? Justify your views with appropriate examples.
2. Place
yourself in the position of being the head of HR department, how might formally
written job description help you to manage your work unit? What would happen if
your company decided not to use any job description at all?
3. What
steps do you propose to take in case of a lay off caused by
(a)
Seasonal fluctuations in demand
(b)
Corporate restructuring
(c)
Breakdown of machinery and equipment.
4. Give
some examples of situation in which you wanted to do a great job but were prevented
from doing so. What was the impact on you, and what would this suggest to you
in your efforts to motivate other people to perform
2.2 INTERNATIONAL MARKETING MANAGEMENT
1. How
Domestic Marketing is different from global marketing? What factors caused the
growth of Internationalism since World War II? Discuss in Detail.
2. Explain
the Different methods used by a researcher in conducting research in an
International Environment? Which method can be most effective while collecting
data about brand loyalty and why?
3. In
general where do you think McDonald’s stands in the range of standardization in
terms of its global marketing?
4.
Amazon.com has been an early winner in the on-line book business. Which market
segment has Amazon served? Are the Amazon target market segments in the United
States and the rest of the world identical?
2.3 INTERNATIONAL FINANCIAL MANAGEMENT
1.
Understand the factors that affect exchange rates in the short and long run and
how disequilibrium may occur in the exchange rate market
2."In
the absence of a common currency throughout the world, a series of problems arise
in International cash management." What are these problems? How can these
problems be overcome?
3. An
export company wants to raise capital from international markets. What are the
basic considerations the firm should take into account while making this international
financing decision? Explain
4. “An
alterative to investing in foreign stock is to invest in the shares of domestic
MNCs”. – Discuss. Are MNCs likely to provide a reasonable substitute for International
portfolio investment?
2.4 LOGISTICS AND SUPPLY CHAIN MANAGEMENT
1. In
today’s business environment, what (in your opinion) are the most important responsibilities
of a logistics manager in overcoming competition? Support your views.
2.
"Many innovations on technology-based approaches are well-suited to the enhancement
of the effectiveness of Supply Chain Management"-Justify the statement by
giving few applications of information technology in SCM.
3.
“Companies are giving more importance to supply chain while deriving business strategy”
– Substantiate your views with suitable examples in International context.
4. As tough
competition is going on in the market in all the fields, device strategies to
face competition of chain of stores like Big Bazaar. Explain your views based
on logistics management.
2.5 GLOBAL STRATEGIC MANAGEMENT
1.
McDonalds Expansion strategies in India: Whether beefing up or Beefless? Substantiate
your views and give suggestions as Management consultant.
2. There
are number of strategies being practiced or followed by companies globally.
Still Recession takes place. In this context, do you suggest new strategy or
you face the recession with the existing strategies. How? Explain.
3.
“Strategic planning deals with formulating, implementing and evaluating strategies
to perform the cross functional decision of the company” Do you agree or
disagree? Substantiate your views.
4. Discuss
the age diversity issues at Ashok Leyland Limited (ALL), India’s second largest
commercial vehicle manufacturers. Explain how can eliminate this issue from
all.
2.6 INTERNATIONAL TRADE POLICIES AND
DOCUMENTATION
1.
Elucidate the export and import financing schemes provided by the government.
2. “BOT has
a clear and dynamic role in advising government on relevant issues connected
with foreign trade” – Discuss.
3. Exports
made on re-export basis shall not be counted for reorganization, why?
4. “Permissible credits in the EEFC.” –Discuss.
2.7.1 INTERNATIONAL MARKETING RESEARCH AND
CONSUMER BEHAVIOUR
1. Design
an international marketing research for a multinational company product.
2. Identify
the principal methods that companies might use in assessing and reviewing
opportunities across international markets. Suggest alternate means by which
firms can prioritise and segment international markets.
3. How can
you draw a strategy canvas for a software company for international positioning
of its products and services?
4. How do
social and cultural influence the impact on international consumer behaviour.
2.7.2 EXPORT AND IMPORT FINANCE
1.
Pre-shipment credit will help the exporter in Indian scenario – Discuss.
2.
Inflation rate as well as interest rates will affect the value of currency
rates – Discuss.
3. “Export
incentives are major factors to encourage the EXIM business”- Are you agree?
4. “Credit
Insurance agencies will help the exporter & importer in financial payments”
– prove it.
MBA MARKETING MANAGEMENT I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1. Management
is said to have universal application. How do you justify the Universality of
Management? Give examples to illustrate your arguments.
2. “The
importance of strategic planning is now fully realized by the Indian corporate
sector than before”- Discuss
3. Explain
about the personal challenges involved in becoming a manager and a leader in
today's turbulent environment.
4. Without
effective management the resources will remain as resources cannot be converted
into productive utilities - Do you agree? Give reasons.
1.2 MARKETING MANAGEMENT
1. What is market segmentation? What are the different
ways of segmentation? Suggest the segmentation strategy for the following
products: Edible oil, Table top wet grinder and Business magazine.
2. What
strategies you would recommend to be followed during the four stages of PLC?
Identify one product and one service for each stage in the PLC. Give reasons
for your answer.
3. What are
the objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop, Sports
utility vehicle, designer tiles.
4. Do
you think that social media advertisements would kill all other traditional media?
Discuss your answer with proper justification. Also explain under what circumstances
online advertisements would be highly recommended.
1.3 FINANCIAL MANAGEMENT
1. It is
usual to declare good dividends when the company is making good profit. It is
profitable for companies not to declare any dividend even when they are making
good profits. What will be the reaction of the shareholders? – Discuss.
2. “In
managing working capital the finance manager faces the problem of compromising
the conflicting goals of liquidity and profitability”. – Comment. What strategy
should the finance manager develop to solve this
problem?
3. Design
an appropriate capital structure which yield more profitability for a service
industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The
success of a business concern depends upon the way in which it’s earnings are
computed, distributed and retained”- Comment on this statement.
1.4 OPERATIONS MANAGEMENT
1.
Elaborate the role of SAP software applications on supply chain management.
2. As an
automobile production manager, how will you take Make or Buy decision in your
unit?
3.
"Spending Money for Maintenance is waste" - Discuss.
4. Describe the steps in ISO quality certification process by any Agency
in India.
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human
resource planning is a pre-requisite for effective management of human
resources”. In the light of this statement, analyse the significance of human
resource planning.
2. Explain
a sample HR departmental structure for a large manufacturing organization and
explain the functions.
3. You are
appointed as HR manager for a mid size leather company which is new. Now you
are asked to fix pay scale for the employees. Explain your process of pay
fixation.
4.
Performance Appraisal System helps employees to identify the areas in which they
need to improve – Do You agree or disagree? Justify with the suitable methods.
1.6 STATISTICS FOR MANAGERS
1. Develop
a research problem that requires the use of discriminate analysis. Use ‘entered
college’ ‘did not enter college’ as dependent variables. Discuss with basic
functions
2. A
Statistical survey is a scientific process of collection and analysis of numerical
data. Explain the stages of statistical survey. Describe the various methods
for collecting data in a statistical survey.
3. Two
groups of 100 people each were taken for testing the use of vaccine. 15 persons
contracted the disease out of the inoculated persons, while 25 contracted the
disease in the other group. Test the efficiency of the vaccine, use X square
value (at 5 percent level for one degree of freedom the value of X square =
3.82)
4. A panel
of two judges P and Q graded seven dramatic performance by independently
awarding marks as follows Performance: 1 2 3 4 5 6 7
Marks by P:
46 42 44 40 43 41 45
Marks by Q
40 38 36 35 39 37 41
The eighth
performance, for which judge Q could not attend, was awarded 37 marks by judge
P. If judge Q has also been present, how many marks would be expected to have
been awarded by him to the eighth performance?
1.7 MANAGERIAL COMMUNICATION
1. You have
recently joined a branch of a Bank as its manager. Write a report to the head
office on the short falls in the routine work of the branch.
2. Design
an Agenda and Minutes of an annual general body meeting. (Assume your own
choice of company)
3. Explain
the process of designing and developing oral presentation. Also, prepare a five
minutes presentation to address your managers on any matter of your choice.
4. Develop
a complaint letter as a dealer to the manufacturer about the replacements of
defective products. Highlight the complaints pointed out by the customers regarding
the products.
1.8 ADVERTISING AND SALES PROMOTION
1. It is
not imperative that consumers always go through the strides in the 'Hierarchy
of effects model'. Defend.
2. Do
'Persuasion advertising form’ benefit company if the competition increases – Justify.
3. Trace
and explicate an activity which is having capability to complement and supplement
the functions of marketing.
4. Justify
the rationality of placing texture and visual weight as focal of visual aesthetics.
MBA MARKETING MANAGEMENT II YEAR
2.1 PRODUCT AND SERVICES MARKETING
1.
Elaborately explain the various stages of new product development. Considering
solar charger as a new product to be launched in a market, describe the process
involved in developing this new product.
2. Create a
branding program for a FMCG product of your choice. Provide full description of
the company’s brand hierarchy, brand portfolio, brand’s current marketplace and
the way in which the firm is addressing branding through its marketing mix.
Explain how you would characterize the positioning of your brand.
3. Explain
the traditional services marking mix and describe the expanded mix for
services. Discuss the marketing mix as applicable to banking service sector.
4. Assume a
tourism service establishment wherein the customers can influence each other.
Describe the potential cases of favorable and unfavorable customer influences.
Also discuss the ways to improve customer satisfaction by handling the
unfavorable situations
2.2 MARKETING RESEARCH
1. ABC
cookies are planning to launch a new line of cookies and want to assess the market
size. The cookies have a mixed chocolate – jack fruit flavour and will be targeted
at the premium end of the market. Discus the six W’s of a descriptive research
design that may be adopted.
2. Adyar
Inn is a chain of fast food restaurants located in major areas of Chennai. Sales
have been growing very slowly for the last two years. Management has decided to
add some new items to the menu, but prior to that they want to know more about
their customers and their preferences a) List possible hypotheses b)Explain
what kind of research design would be appropriate?
3. To
determine the effectiveness of the advertising campaign for a new dish washer, management
would like to know what percentages of households are aware of the new brand.
The advertising agency thinks that this figure is as high as 70 percent. The
management would like a 95 percent confidence interval and a margin of error no
greater than plus or minus 2 percent
a) What
sample size should be used for this study?
b) Suppose
that management wanted to be 99 percent confident but could tolerate an error
of plus or minus 3 percent. How would the sample size change?
4) Design
an open-ended question to determine whether households engage in gardening.
Also develop a multiple – choice and a dichotomous question to obtain the same
information. Which form is the most desirable?
2.3 CONSUMER BEHAVIOUR
1. Review
the activities undertaken by marketing oriented firms and show the relevance of
consumer behavior of each activity.
2. Explain
how the product manager of a breakfast cereal might change consumer attitudes
toward the company’s brand by
a) Changing
beliefs about the brand
b) Changing
beliefs about competing brands
c) Changing
the relative evaluation of attributes
d) Adding
an attribute
3. What
kind of marketing and socio cultural inputs would influence the purchase of
a) A TV with
inbuilt recorder
b) A
concentrated liquid laundry detergent
c) A
fat-free ice cream
4. Think of
a recent major purchase your family has made. Analyze the roles performed by
various family members in terms of the following consumption roles:
a) Influencer
b) Decider c) Buyers d) Preparers e) Users f) Maintainers g) Disposers
2.4 RURAL MARKETING
1. “On the
account of consumer illiteracy, the audio-visual media provide an immense
opportunity to communicate with consumers”, is it true? Outline the relative
strengths and weakness of these media and describe their role in rural marketing.
2. Suggest
the different ways of segmenting a rural market. On what bases would you
consider for marketing Detergent soaps, cool drinks and television in rural market?
Justify your views.
3. “Going
rural is the need of the hour”. Keeping this statement into account, suggest
the various roadblocks which the marketers have to overcome in order to
successfully launch their product in rural markets.
4. Explain
the various changes which are required to be made in the promotional strategy
of a company for successfully promoting a product in rural markets
2.5 SALES AND DISTRIBUTION MANAGEMENT
1. Give the
picture of Impact of sales motivation on FMCG organizational performance of
P&G.
2. Is
Personal selling practices the best way to enhance sales of industrial Products
in power sector? Give your answer and justify.
3. Discuss
the sales promotions and advertising effect on sales performance of consumer
goods of Unilever.
4. ‘Gig’
economy and freelancers as distribution agents in food delivery service. Bring
out its future trend in India.
2.6 STRATEGIC MANAGEMENT
1. Take an
imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths. Use a decision
tree to illustrate these different possible paths.
2. Carry
out SWOT analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays
Product Diversification is a mandatory process in Indian Industry. Give an
example for success and failure. Give reasons for the success and failure.
4.
“Technological factors represent major opportunities and threats, which must be
taken into account while formulating strategies.” –Discuss. How will a firm
build a sustainable technology based competitive advantage?
2.7.1 E-COMMERCE
1.
“Electronic Commerce is commonly known as e-commerce, is a process of buying
and selling of goods or services using electronic systems. List-out the applications
and benefits of e-commerce.
2. Discuss
the role of data mining techniques and data visualization in E-Commerce.
3. Compare
the communication system in traditional business and on-line business.
4. Discuss
the challenges and opportunities of e-commerce in Indian Software Industry.
2.7.2 BUSINESS RESEARCH METHODS
1. “Research is much considered with proper fact finding, analysis and Evaluation.”
–Do you agree with this statement. Substantiate your view with the following
situation. You are the HRD Manager with ABB (India). ABB has recently taken
over a major unit in Kolkata. You are sent on a posting there and are given the
task of introducing a new operation scheme which your parent organization feels
will improve efficiency. But you perceive during your stay that there is an
underlying dissatisfaction amongst the employees and it is essential to gauge
their views and opinion about the takeover and their expectations before
introducing the scheme.
2. In order to improve the importance of chi square analysis,
correlation analysis and t test. Create tables with imaginary and appropriate
values and explain the results.
3. “Every data collection method has its own built-in biases. Therefore,
resorting to multi method of data collection is only going to compound the
biases”. How do you critique this statement?
4. “Data processing is an intermediary stage of work between data collection
and data analysis”- explain the statement by enumerating the various operations
involved in it.
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